Now that social media is so supremely essential in brand messaging, there are a lot of layers underneath what makes a successful post, video or tweet. This year, brands tried to utilize the popularity of emerging formats like video, and they kept politics in mind when creating assets while inspiring their fans through acts of…
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Q&A With Venture Capitalist Powerhouse Eric Hippeau on the Future of Digital Media
Eric Hippeau has been riding the media wave for almost three decades–from running Ziff Davis throughout the 1990s to serving as the chief executive of the Huffington Post during its 2011 sale to AOL. Since then, Hippeau has served as managing director at Lerer Hippeau Ventures, the venture capital company whose fingerprints are all over…
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China’s Geely Accelerates Global Expansion With Volvo Truck Stake
Chinese auto maker Geely has made its biggest overseas play to date by acquiring a $3.24 billion stake in Swedish truck-and-bus maker Volvo AB, as Chinese investors continue to snap up global automotive assets.
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Homeowners Rush to Prepay 2018 Property-Tax Bills
Homeowners across the nation are rushing this week to prepay their property taxes for 2018 before the Republican tax law kicks in Jan. 1 and effectively raises the levy on higher-end homes.
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Sexual-Harassment Scandals Are Reshaping CEO Searches
Corporate boards are taking a tougher stance in vetting CEO candidates out of fear that the scourge of sexual misconduct may reach the corner office.
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M&A 2017: The Year Of Simplifying And Strengthening
AdExchanger |
Facebook and Google are no longer the ad tech acquirers they once were, and yet, the M&A landscape of 2017 is littered with their fingerprints. Media companies swallowed one other to add scale and massive amounts of content to stave off the duopoly’s dominance. Just look at Meredith-Time, AT&T-Time Warner and Disney-Fox. AT&T’s bid for… Continue reading »
Consumer Confidence Falls in December
The Conference Board on Wednesday said its index of U.S. consumer confidence fell to 122.1 in December from 128.6 in November, which was a 17-year high.
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Shell, Barclays Detail Billions in Tax-Linked Charges
Royal Dutch Shell and Barclays Bank said they would take large charges attributable to the U.S. tax overhaul—joining a parade of global firms in recent days disclosing how American tax-bill changes will affect their bottom line.
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Nissan Makes Unconventional Bet on Rental-Car Market to Boost U.S. Sales
The Japanese auto maker’s push into the sector comes as Detroit car companies are cutting back and focusing more on retail buyers.
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Startups Seek Tech Solution to Net Neutrality Repeal
Efforts to find an alternative route to internet access are gaining ground in Silicon Valley, where entrepreneurs were rattled by a recent government decision to overturn rules that required big internet providers to treat all traffic equally.
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