Consumer electronics giant Apple announced today that it has named Greg Joswiak as its svp of worldwide marketing, replacing company veteran Phil Schiller. Though he will remain at Apple, Schiller said in a statement that he is stepping away from the role to spend more time with family and friends and on personal projects. Joswiak,…
Verizon’s CMO on 5G, Back-to-School and the Pandemic-Era Trends Here to Stay
Covid-19 has upended the way consumers interact with brands in many different industries. For Verizon, a telecommunications company that’s recently transitioned into a tech brand as it expands its offerings outside of network coverage, the pandemic has changed how its customers engage with their network, for both technology and work-related needs. Diego Scotti, Verizon’s chief…
Harmon Brothers Disrupt the Historically Dry Finance World With Sardonic Office Takeover Guy
As the U.S. continues to struggle with Covid-19, some Americans have used these uncertain times as an opportunity to scale their financial portfolio. Per a Fidelity Investments Market Sentiment Study released in May, 15% of Americans have been investing more into the stock market during the pandemic. But what about the everyday Americans who want…
Lawmakers Call RTB An Unfair And Deceptive Business Practice In Letter To The FTC
A bipartisan group of lawmakers is pushing the Federal Trade Commission to investigate the practice of real-time bidding. (Read the letter here.) In a letter addressed to FTC Chairman Joseph Simons on Friday, the group, led by Sens. Ron Wyden, D-Ore., and Bill Cassidy, R-La., decries what it calls a “widespread privacy violations by companies… Continue reading »
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Airbnb Bookings Bounce Back, While Hotels Are Still Hurting
After months of cancellations and depleted future bookings, the strain of which led Airbnb to lay off 25% of its workforce, Airbnb saw a sign for hope in July: The platform surpassed 1 million booked nights in a day for the first time since the first week of March. It’s an undeniable sign of recovery…
How Tesla Became the Most Valuable Auto Maker in the World | WSJ
Netflix Sets Amy Adams-Led Limited Series About Walmart Class-Action Lawsuit
A dramatic legal tale centered on Walmart is coming to Netflix. Kings of America, a limited series, will follow the tale of three women who are each involved with Walmart around the time of an enormous class-action lawsuit against the big-box retailer, the streaming giant said today at the CTAM virtual press tour (which is…
After Coronavirus Tweets, Tom Goodwin Is Out at Publicis Groupe
Publicis Groupe has parted ways with Tom Goodwin, who was appointed head of futures and insight at the beginning of the year. The move follows backlash on Twitter last weekend after Goodwin shared some controversial takes about the coronavirus pandemic, including a clash with R/GA U.S. chief strategy officer Tom Morton. I find the total…
Audi Apologizes for Ad’s ‘Insensitive Image’ and Says It Will Investigate How It Happened
German automaker Audi has taken the rare step of publicly apologizing for an ad and pledging to investigate how the image was approved for sharing on the brand’s official Twitter feed. However, some fans in social media said critics were reading too much into the ad, which was accused of bringing to mind accidents involving…
T-Pain Markets TP With Cottonelle on Animal Crossing
Toilet paper saw incredible sales in the early days of the pandemic when consumers rushed to stock up on the essential product, leading to a 58% increase in bathroom tissue sales year-over-year in March and April. At the same time, Kimberly-Clark, parent company of Cottonelle, was up 45% in profits, with its products selling out…