YouTube Provides More Information When Users Search Election-Related Topics

YouTube rolled out additional information panels to be displayed when people search for information related to the 2020 presidential election. Users searching for 2020 presidential or federal congressional candidates will see an information panel with details about those candidates above their search results. Searches for specific queries related to voter registration will see an information…

The Big Story: In Other News

In these uncertain times … Sorry, scratch that and let’s start again. With the ongoing pandemic, the third-party cookie debate and Apple’s IDFA changes on the horizon, it’s easy to forget that there are actually other things happening in the advertising world right now. And this week on The Big Story we dig into themContinue reading »

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TikTok Sponsors Nascar Driver (and TikTok User) Ryan Vargas

Nascar driver Ryan Vargas maintains a strong presence on TikTok, with over 41,000 followers, and the up-and-coming racer now counts the video creation platform as his first major sponsor. Vargas, just 20, got his start in Nascar’s Drive for Diversity program, and he is now part of the team at Johnny Davis Motorsports. Ryan VargasTikTok/Nascar/Johnny…

Instagram: How to Add Drawings to Reels

Did you know you can add drawings to your Instagram Reels videos? Our guide will show you how this is done. Note: These screenshots were captured in the Instagram application on iOS. Step 1: Once you’ve recorded one or more clips, tap the right arrow (“>”) in the bottom-right corner of the screen. Step 2:…

Facebook Provides Update on Safeguarding Elections in Myanmar

The general election in Myanmar is set for Sunday, Nov. 8, and Facebook provided details this week on extra steps it is taking to ensure the integrity of the election on its platform. Content identified as potential hate speech by the social network’s proactive detection technology will see its distribution significantly reduced, and it will…

ANA’s AIMM Partners With A-Listers On Campaign Promoting Diversity In Entertainment, Advertising

Developed and produced by ad agency Walton Isaacson, a TV spot first aired during the “Countdown to the Emmys” preshow on ABC. It’s an extension of AIMM’s #SeeALL movement and urges the entertainment
industry to unite for change.

Penske Media, MRC To Jointly Own Magazines, Including ‘Hollywood Reporter,’ ‘Variety’

PMRC, the new entity, will have day-to-day operations led by PMC. A new content partnership will leverage MRC’s production infrastructure across PMRC intellectual property.

E.W. Scripps Buys ION Media For $2.65B, Berkshire Hathaway Invests

Scripps is buying ION Media “to create a full-scale national television networks business” and intends to combine ION with Katz and Newsy to offer advertisers “a larger platform on which to reach
their audiences.” Scripps says ION has the fifth-largest viewership average in prime time among broadcast networks.