Walmart, Target and CVS Join Forces to Find an Alternative to Single-Use Plastic Bags
Pornhub Is Giving Away 1 Billion Ad Impressions for Struggling Small Businesses
Tea with GaryVee 050 – Wednesday 9:00am ET | 7-22-2020
Tea With GaryVee is a Q&A show where Gary answers questions in a much more detailed, slower format. He gets deep! In this episode, Gary answers questions on transitioning into tech, Growing on more platforms, Feeling burned out, and more! For a chance to be on the show, text your question and number to 1-212-931-5731, or if you’re international tweet your question with the hashtag #teawithgaryvee… Enjoy!
Coca-Cola Mulls Balance Between Marketing Efficiency vs. Growth
Coca-Cola will overhaul how and how much it spends on marketing coming out of the pandemic, executives told investors on the company’s earnings report on Tuesday. The brand cut back advertising significantly during global quarantines, since even more than other beverage brands Coke sells in places like stadiums, hotels and fast-food restaurants. But CEO James… Continue reading »
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IAB Unveils the Lineup for Its First Virtual Podcast Upfront
To Create Racial Change, Advertising Must ‘Envision a World That Doesn’t Exist’
NLRB Stops Excusing Workplace Harassment
MLS’ Charlotte Expansion Team Will Reveal Its Name, Colors on Social Channels Wednesday
Forget Your Cookie Nostalgia: We Have Bigger Problems To Solve
The reigning paradigm for media exchange – serving free content in exchange for relevant advertising – depends on cookies. With the depreciation of the third-party browser cookie, the infrastructure for the open web will lose its cornerstone, opening digital media to a new era. The opportunity to build a new infrastructure for media exchange has… Continue reading »
The post Forget Your Cookie Nostalgia: We Have Bigger Problems To Solve appeared first on AdExchanger.