A Publisher’s Paywall Strategy Is About More Than The Bottom Line

Comic: Interception

CBS-Viacom Merger Back On The Table; GDPR Versus Marketing Tech

The Dodo launches in Spanish in its first international foray

A day in the life of M&M’s brand director before the Super Bowl

Flipboard cozies up to Facebook-weary publishers

Digiday Research: Media buyers question quality of addressable TV targeting

Le Figaro sees video ad revenue jump 50 percent after shedding ad tech vendors

How the NFL UK plans to keep fans engaged post-Super Bowl

For No7’s largest influencer campaign to date, the focus is on results