Spark Foundry USA Taps Publicis Vet as Head of Analytics and Insights

Pepsi Is Turning 2 Iconic Super Bowl Ads Into Virtual Reality Experiences

Stores Borrow Tricks From Online Retailers

Q&A: How Brands Can Avoid the Fake-Follower Quagmire

How the Budweiser Clydesdales Will Make an Appearance During the Super Bowl

5 facts about crime in the U.S.

Google Rivals Ask EU to Toughen Measures in Antitrust Case

Majorities Say Government Does Too Little for Older People, the Poor and the Middle Class

Droga5 Has Placed CCO Ted Royer on Leave and Hired a Firm to Investigate Him

Nielsen Social Content Ratings, Week of Jan. 22: Grammy Awards Dominate