NBA team the Atlanta Hawks bet on creators to boost advertiser appeal

Ad execs are now working as Trump tariff policy translators for advertisers

In The Industry’s “Currency Fiesta,” Is Attention The Ultimate Common Currency?

Best Buy Launches Creator-Run Shopping Program

Personas To Target Ads Leap Forward

IAB, Others Press Court To Strike Down FTC’s Click-To-Cancel Rules

Leon Harris Leaving WRC in Washington, D.C.

Allison Rosati Returns to WMAQ After Illness

Snapchat Launches Sponsored AI Lenses To Maximize Brand Engagement