GroupM, Google To Assess Impact Of Sandbox APIs On Advertising

GroupM agrees to new program that lets clients experiment within Google’s Privacy Sandbox

Google’s 36% Fee; Wait, Did “No Ads” Mean I Can’t Buy Ads?

Future of TV Briefing: The TV ad business shrank in the third quarter of 2023

Study examines combining first-party and third-party data to reach wider audiences, reduce costs

How Media.Monks turned in-housing a client into a specialty service

Snap’s new president of Americas and global partnerships talks returning to revenue growth after a rocky 2023

The Battle of Al Shifa Hospital

Tim Scott Proves Good Cheer Won’t Beat Donald Trump

Privacy Watchdog Issues New Warnings About Real-Time Bidding