Forget Proxy Performance KPIs. It’s Time To Focus On Revenue Again

Comic: EmptyVerse

All Fun And Games Until Someone Loses A Franchise; Can’t Spell “Macro” Without CMO

Inside one media company’s strategy to monetize the Fifa World Cup

U-Haul diversifies its social strategy to tell people it’s more than moving trucks

Independent agency Goat invests in influencer strategy for clients as it expands in the U.S.

Digiday+ Research: Instagram wins over Facebook for role in brands’ holiday marketing

How — and why — Candy Crush is in the midst of a 10th anniversary brand refresh

Marketers bring Web3 to the FIFA World Cup with augmented reality, NFTs and virtual worlds

Google’s Privacy Sandbox is coming to Android