Ex-Dentsu Americas Boss Sean Reardon Returns to Publicis as Epsilon CEO

Amazon Audiences Help Keurig Dr Pepper Improve Personalization And Reach

WPP Launches a Self-Serve Version of Its AI Platform To Court Small Biz Dollars

AWS Launches A Cloud Infrastructure Service For Ad Tech

Amazon’s next frontier in advertising: the cloud infrastructure it runs on

Advertisers Can Now See When Retail Media Ads on Meta Drive Sales

Sour Scrapes; (Anti)-trust The Process

‘Strategy without execution is hallucination’: Cisco’s Aruna Ravichandran on AI and work

E-commerce sites see low sales from ChatGPT traffic, new study finds

Media Briefing: Step by step, publishers are building toward an agent-led ad business