Creatives React: OpenAI’s Codex Pitch Hasn’t Convinced the Ad Industry 

Pokémon’s Super Bowl Ad Marks 30th Anniversary With Lady Gaga and Trevor Noah

Lay’s Super Bowl Ad Tries to Give Away 100,000 Bags of Free Chips

Super Bowl Hot Take: Hellmann’s Meal Diamond-Andy Samberg Sandwich Is a Winning Combo

Super Bowl Hot Take: Cadillac F1 Ad Has a Lot of Moving Parts

Cadillac F1 Super Bowl Ad Shoots for the Moon

Creatives React: Amazon Leans On Humor to Relax AI Fears, but it Lacks Surprise

Super Bowl Hot Take: Amazon Elaborate Joke About AI Anxiety Lands

Super Bowl Hot Take: Coinbase Karaoke Falls Flat

Super Bowl Hot Take: Toyota Nails One Spot and Coasts on the Other