As the NHL Restarts, It Also Starts Up Its #WeSkateFor Initiative

The National Hockey League returns to the ice Saturday (Aug. 1) with a five-game slate in its 2020 Stanley Cup Qualifiers, being played in Edmonton, Alberta, and in Toronto. NHL Original Productions and NHL Social are bringing fans inside the “Secure Zones” for players, coaches and league and team personnel. The league said 30 teams…

Here’s Where US Data Privacy Regulation Is Headed

Nearly eight in 10 Americans think Congress needs to prioritize data privacy legislation, according to a Morning Consult survey from December. With that as the starting point, Adweek CEO Jeff Litvack spoke with Chris D’Angelo, chief deputy attorney general for economic justice at the New York attorney general’s office during Adweek’s NexTech 2020 Virtual Summit…

The World According to Scott Galloway, in 6 Short Video Clips

So many takeaways, so little time. In a 25-minute keynote, plus 10 minutes of Q&A, at Adweek’s NexTech 2020 Virtual Summit last week, professor Scott Galloway broke down the current state of Big Tech and concluded that it’s time for a breakup. We gathered six of his most thought-provoking, insightful and of-the-moment conclusions about the…

Washington NFL Team Asks Fans to Create New Name and Logo

A lot of NFL fans have strong opinions when it comes to the new name and logo for the former Washington Redskins. After the franchise–temporarily known as the Washington Football Team–announced in July that it would drop the controversial name it has held since the 1930s, social media was abuzz with ideas. Some hoped the…

Arrest Made in Florida in Hack of High-Profile Twitter Handles Earlier This Month

More details emerged Friday on the breach of high-profile Twitter accounts earlier this month, including how it was done and who may have been behind it. Ryan Hughes of WFLA in Tampa, Fla., reported Friday that 17-year-old Graham Clark of Tampa was arrested early Friday morning and accused of being the mastermind behind the attack….

Zippo Fires Up a Special Mars Lighter Following NASA’s Latest Space Launch

NASA launched its latest mission to Mars on Thursday, drawing millions of viewers. And while the features of the Perseverance Rover are mightily impressive, the thing that led so many people to YouTube was the chance to watch an Atlas V-541 rocket do its thing. As launch vehicles go, the Atlas is the Ferrari of…

After Monthlong Boycott, Which Brands Are Coming Back to Facebook?

As the monthlong Stop Hate for Profit campaign calling on advertisers to boycott Facebook comes to an end today, many brands are still deciding whether to return their ad spend to the social network’s platforms. Some major brands that made a show of withdrawing their digital ad spends, including Chipotle, are extending their commitment to…

Here’s How Programmatic Advertisers Can Build and Maintain Consumer Trust

While the coronavirus pandemic has taken up much of the news cycle over the last several months, privacy regulators haven’t exactly been standing still. More aggressive privacy legislation has been filed this summer, the European Union’s Court of Justice invalidated data sharing framework between the U.S. and the E.U., the CCPA took effect July 1…

Ryan Reynolds Will Hire and Financially Support Marginalized Trainees to Work on His Next Film

Ryan Reynolds is putting part of his next film’s salary toward bringing more members of underrepresented groups into the filmmaking process. The actor announced a diversity program on Friday called Group Effort Initiative. Through it, Reynolds will hire 10 to 20 trainees who are Black, Indigenous, people of color or otherwise members of marginalized groups…

Why WNBA Players Are Wearing Breonna Taylor’s Name on Their Jerseys

When the 2020 season of the Women’s National Basketball Association (WNBA) tipped off Sunday, players wore jerseys with the name Breonna Taylor–the Louisville, Ky. EMT shot to death by police in her apartment this March–across the bottom. Shirts are also available for sale through the league, with all proceeds going to the Breonna Taylor Foundation….