What the Colonel Wished He’d Brought With Him to Cannes

CANNES, France–The Colonel was here Thursday for a panel on the evolution of the KFC brand, which in no small part is due to the creatives at Wieden+Kennedy. In fact, the Colonel was played by W+K ecd Eric Baldwin, who stayed in character during our post-panel interview. Fellow W+K ecd Jason Bagley and KFC marketing…

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Publicis Memo Thanks Clients for Their ‘Commitment to Creativity’ at Cannes

It was a very different year for Publicis this year at the Cannes Lions International Festival of Creativity, following the holding company’s decision to refrain from submitting work in order to focus more resources on building Marcel. Publicis CEO Arthur Sadoun told Adweek that he was encouraged by the support Publicis received from its clients…

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How to Be Consistently Creative, According to Burger King’s Global CMO

Burger King CMO Fernando Machado and his team of ingenious creatives return from another Cannes Lions Festival of Creativity with a handful of Gold, Silver and Bronze awards. Last week, before departing for Cannes, Machado presented a case study of Burger King’s work at our Elevate: Creativity event in New York City. Here, Machado tells…

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Twitter Acquired Security Technology Outfit Smyte

Twitter giveth, and Twitter taketh away–quite abruptly, in the case of the latter. The social network announced in a Twitter Safety blog post that it acquired Smyte, a San Francisco-based technology company that specializes in safety, spam and security issues. However, existing Smyte clients–which include Indiegogo, GoFundMe, npm, Musical.ly, TaskRabbit, Meetup, OLX, ThredUp, YouNow, 99designs,…

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YouTube Unveiled New Monetization Options for Creators at VidCon

YouTube used VidCon in Anaheim, Calif., this week to reveal several new monetization options for creators on its platform. Chief product officer Neal Mohan said in a blog post that the Google-owned video site now has more than 1.9 billion logged-in monthly users, along with localized versions in 90 countries and 80 languages. Mohan added…

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Read Madonna Badger’s Cannes Speech, Made From More Than 15 Movements Empowering Women

CANNES, France–Madonna Badger stepped on stage wearing black at the Cannes Lions closing awards show Friday night and delivered a stirring speech that summed up several recent movements to lift up women in an industry and world that has often held them back. “Yes, she is equal, and yes we are definitely women not objects,”…

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In 25 Years, Google CMO Lorraine Twohill Is Only the Second Woman to Accept Cannes’ Creative Marketer of the Year

CANNES, France–Google CMO Lorraine Twohill is only the second woman in 25 years to accept the Creative Marketer of the Year award at the Cannes Lions Festival of Creativity. She closed her winning speech, where she noted that Google is “not an easy client” and that the company doesn’t give its agencies “easy briefs,” by…

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New Online Privacy Legislation in California Could Head Off Proposed November Referendum

A bill that aims to strengthen online privacy laws for consumers in California could replace a potential November ballot initiative backed by privacy advocates and opposed by the tech industry. Today, state lawmakers introduced the California Data Privacy Protection Act, which would allow consumers to know what information companies collect from them while also giving…

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Messenger Kids Gets a Pledge, Kindness Stickers and an Appreciation Mission

Facebook revealed several new features for its Messenger Kids application, as well as two more countries where it is available: Canada and Peru (both iOS and Android). The social network introduced Messenger Kids last December, giving children access to features of its flagship messaging app, but with full parental control. Product management director Loren Cheng…

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P&G Dominates at Cannes Lions, Winning 2 Grand Prix in Film

CANNES, France–Procter & Gamble began the year by invading the Super Bowl with the inescapable “It’s a Tide Ad” campaign, and now the CPG giant has successfully conquered the Cannes Lions. Two P&G spots, “It’s a Tide Ad” from Saatchi & Saatchi New York and “The Talk” from BBDO New York, shared the top spot…

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