Month: April 2024

Show offers backstory to that interview with Prince Andrew when he said his only mistake was being “too loyal a friend” to Jeffrey Epstein.

This may make it more difficult for users to watch YouTube videos without paying for the company’s ad-free tier.

Cerebral allegedly used third-party tracking tools to collect data about existing patients’ activity on its websites and apps, then drew on that information to advertise to those people.

It’s time for another audio-first social network with a long wait list and vague moderation policies. What could go wrong?

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This State of the Industry Report, created with our partner, Piano, dives into how publishers optimize revenue, specifically how they incorporate total revenue management into their organizations and how they’re optimizing revenue streams if total revenue optimization (TRO) is a priority this year, along with the tactics they plan to implement to support those initiatives.

Over the past few years, publishers have been increasingly focused on diversifying their revenue streams. At the same time, many have experienced declines in traffic, slows in ad buys and pressure to maintain revenue growth. Furthermore, based on a new survey by Digiday and Piano, 2024 presents a trifold set of chief concerns for our publisher respondents: evolving consumer demands of their favorite media channels (topping the list at 81%), the economy (80%) and stricter privacy regulations (72%). 

Considering declining revenue and the rise of these challenges, changes to social media algorithms, the final deprecation of third-party cookies in Chrome and more, publishers are prioritizing total revenue optimization (TRO), a comprehensive approach to maximizing revenue across all business areas. The process includes strategically managing and optimizing all revenue streams to appropriately balance tradeoffs and user targeting, eliminate audience cannibalization and maximize total revenue.

Continue reading this article on digiday.com. Sign up for Digiday newsletters to get the latest on media, marketing and the future of TV.

“Notwithstanding consumers’ best efforts, to keep their activities on the internet private, Google has made itself an unaccountable trove of information so detailed and expansive that George Orwell
could never have dreamed it,” users allege in new lawsuits.

“Civil War” took the top spot among all theatrical box-office films for the second week in April, with a $25.7 million weekend opening, according to Comscore.

A California link tax created by the California Journalism Preservation Act – would require Google to pay for connecting Californians to news articles. If passed, the bill may result in changes to
the services Google can offer Californians and the traffic provided to California publishers. Google will begin experimenting with removing links to California news websites on its search platform,
in response to the bill.

Accenture, Stagwell and WPP announced new projects with Google related to CRM, a data clean room and content creation, respectively.