Gannett Veteran Maribel Perez Wadsworth Named Publisher of USA Today

Gannett has named Maribel Perez Wadsworth its new publisher of USA Today, replacing retiring publisher John Zidich, who had held the job since 2015. Wadsworth worked her way up at Gannett, starting with the company more than two decades ago as an agriculture reporter, before moving into corporate roles. Wadsworth will continue her role as…

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Pinterest Propel Spurred a 50 Percent Rise in Small Business Advertisers in Its First Year

Pinterest celebrated the one-year anniversary of the debut of its Pinterest Propel program for businesses and agencies that are new to its network by announcing the hire of a new global head of small business. Pinterest Propel debuted last year with the goal of providing guidance and support to businesses and agencies in the U.S….

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Nike Golf Welcomes Tiger Woods Back to the Masters, But Will He Live Up to His Highlight Reel?

It’s been five years since Tiger Woods won a PGA Tour event and a decade since he won a major. For the past two years, he didn’t even compete in the Masters. But now he’s back, and all eyes are on the once-and-possibly-future king. He teed off at 10:40 a.m. Eastern today (inauspiciously driving left…

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LinkedIn: Here’s How to Hide Your Last Name From Non-Connections

Did you know LinkedIn allows you to hide your last name from users who aren’t your connections? Our guide will show you how this is done. Note: These screenshots were captured in the LinkedIn application on iOS. Step 1: Tap your profile picture in the top-left corner of the screen. Step 2: Tap the gear…

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What Local TV News Needs to Do to Survive

Local television news continues to be the dominant source of news for most Americans. Half of all U.S. adults say they “often” get local news from television, according to a study by the Knight Foundation released today. However, that same study warns that if local TV news doesn’t continue to innovate, the future is as…

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Facebook Now Estimates 87 Million Users Affected By Data Breach

The new figure — significantly higher than previous estimates — was revealed Wednesday by Facebook’s Chief Technology Officer Mike Schroepfer, who outlined additional steps Facebook is taking to
better protect users’ information. Facebook says it will no longer allow apps using its Events API to access the guest list or post on users’ event walls.

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Cable Giants Launch Jointly Owned Advertising Unit

The three — Comcast, Charter, and Cox — are debuting a shared advanced advertising unit that will design, deploy and sell ads across their national footprint.

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Viacom Rejects CBS, Works On Counterproposal

Viacom has rejected CBS’ proposal, which valued Viacom below its market value, to acquire the company. Viacom is now working on a counterproposal, according to reports.

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Bing Ads Rolls Out Mobile, Desktop Price Extensions

Bing Ads announced the addition of price extensions on Wednesday for mobile and desktop. The ads appear at the top of the page in search results, and descriptions allow advertisers to add content
around the price for products or services.

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7 Super Bowl Ads Make Top 10 Breakthrough List

“Inspirational creative from PyeongChang 2018 and two ads with eye-catching, lovable pets are also among the top ten,” says Ace Metrix, which created the list.

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