Data-Labor-Technology

Following its release of a new, more affordable and Pencil-friendly iPad, and a bunch of snazzy education tools, now Apple has released “Homework.” The two-minute-plus spot feels at once nostalgic and idealistically rooted to the present. In it, narrator Mark Fenske solemnly reads Jack Prelutsky’s classic poem “Homework! Oh, Homework!” while a classroom embarks on…

Cord-cutting and related trends are continuing to fuel a decline in TV ad spending. A new eMarketer forecast shows U.S. TV ad spend declining by half a percent in 2018 to $69.87 billion. This will bring TV’s share of ad spend down to less than a third of U.S. ad revenue in 2018, falling from…

Brad Jakeman, senior advisor and consultant for PepsiCo and the former president of PepsiCo’s Global Beverage Group, is no stranger to controversy as the head of the in-house creative group responsible for one of the biggest brand fails of 2017. At the Advertising Research Foundation’s annual conference on Tuesday, Jakeman sat down with ARF president…

If any network executives were still on the fence about the ratings potential of a well-timed revival, the gargantuan numbers from Roseanne’s return on ABC last night should put the matter to rest. The hour-long premiere of Roseanne in its former Tuesday 8 p.m. time slot garnered a whopping 18.2 million viewers and a 5.1…

Facebook’s efforts to save face after the Cambridge Analytica data scandal continued with Wednesday’s announcement of a cleanup of its privacy tools. Vice president and chief privacy officer Erin Egan and vp and deputy general counsel Ashlie Beringer announced in a Newsroom post that Facebook took several steps to make its privacy settings easier for…

What is a holding company, and where did they come from in the advertising space? I saw the development of holding companies firsthand as a young advertising executive working for Dancer Fitzgerald Sample (DFS) in New York in the mid-1980s. At that time, DFS was New York’s largest agency and one of the most prestigious…

While most adults in Poland say they are willing to accept Jews as fellow citizens, neighbors and family members, almost one-in-five take the opposite position.

LinkedIn’s Active Status feature allows users to see when their connections are actively on LinkedIn or available to contact on mobile. If you don’t want your own active status to be displayed, our guide will show you how to change your active status from within the LinkedIn mobile application. Note: These screenshots were captured in…

The President believes Amazon is hurting shopping malls and brick-and-mortar retail businesses. He also has issues with its CEO Jeff Bezos, who also owns ‘The Washington Post.’

American Internet users are overwhelmingly concerned with recent reports that Cambridge Analytica abused the data of Facebook users to influence the 2016 Presidential election, according to findings
of a nationally representative survey conducted by the equities research team at Raymond James. Three in four of the respondents said they were concerned, and 43% characterized their response as “very
concerned.”