Data-Labor-Technology

eMarketer has released an updated outlook calling for U.S. TV ad spending to erode through 2020. While the agency analyses are generally focused on the shift of ad budgets to digital media,
eMarketer’s analysis focuses on the shift of audience supply from linear TV to over-the-top viewing options.

The clobbering tech shares have taken in recent days has magnified not only how influential these companies have become in people’s everyday lives, but how much sway they’ve gained in global stock markets.

Dozens of iPhone owners are taking Apple to court over the company’s disclosure that it slowed down old phones to preserve battery life, in what could become one of the biggest legal challenges to the smartphone since its 2007 debut.

The National Transportation Safety Board has dispatched investigators to examine a fatal crash last week in California of a Tesla Inc. electric vehicle and determine whether the vehicle’s semi-automated driving system was engaged.

Many stars aspire to nab a hit movie franchise, but Zoe Saldana has three of them. She plays Gamora in Marvel’s Guardians of the Galaxy films (and will appear in April 27’s Avengers: Infinity War, alongside every other major character from the Marvel Cinematic Universe). She also appears as Uhura in the Star Trek movies….

Oscar Garza, EVP of media activation at Essence, will speak at AdExchanger’s upcoming Programmatic IO conference on April 10-11 at the Marriott Marquis in San Francisco. Brands concerned about brand safety, transparency and media budget control are sweetening to the idea of taking programmatic in-house. But marketers often don’t realize there’s a lot more to programmatic than… Continue reading »

The post Essence’s Oscar Garza Predicts The Programmatic In-Housing Trend Won’t Last appeared first on AdExchanger.

Average tariff rates, while useful for comparison, can obscure the wide range of rates imposed on different classes of imports and on specific products.

Global stocks deepened their slide as technology shares continued their slide on concerns about increased regulatory oversight of the sector.