Data-Labor-Technology

Over the years, ABC has been able to use its May upfront event to ignite enthusiasm among buyers for new shows like Modern Family and Designated Survivor, both of which built buzz after the network screened all or some of its pilot for the Lincoln Center audience. But other times, the network’s upfront presentation has…

When Blockbuster began losing revenue in 2000, Netflix CEO Reed Hastings approached Blockbuster CEO John Antioco about buying the company. Fast forward: Blockbuster is history; Netflix is soaring.

Eight percent of Internet users say they will stop using Facebook because of news about Cambridge Analytica’s abuse of users’ personal data, according to findings of a national survey distributed to
investors this morning by securities firm Raymond James. The analysts surveyed a sample of 500 Internet users in the aftermath of the revelations, and asked them a variety of questions, including how
concerned they are about the abuse and how it will impact their use of Facebook.

Brooklyn-based media and marketing conglomerate Vice has officially named longtime Havas and Vivendi executive Dominique Delport as its new global chief revenue officer and president of international operations. Variety first reported last week that Delport was in talks to join the company as “chief of international,” and an internal memo from Havas CEO and chairman…

Lusby comes from MullenLowe Mediahub, managing accounts including Chipotle, JetBlue, Ulta Beauty and Staples.

Under the terms of the agreement, TiVo’s linear TV viewership data-which includes more than two million households-will now be available in Tru Optik’s OTT Marketing Cloud platform.

Abbey Klaassen, a former trade journalist who joined 360i as CMO in 2015, has been named president of the agency’s New York office. Klassen, who was editor of ‘Advertising Age’ until November 2014,
jumped to the agency side, becoming director of corporate strategy development for the Americas at 360i parent Dentsu Aegis Network, before taking on marketing duties for 360i.

360i today announced it’s getting rid of the chief marketing officer role and transitioning Abbey Klaassen, who has held that title since 2015, into a new position as president of its New York office. The shift means Klaassen will now spearhead the strategic decisions, growth and culture of the agency’s flagship office, which is home…