Data-Labor-Technology

How do you get the founder and CEO of two trendy companies with strong Facebook pages to delete those pages from the social network? Just ask him, on Twitter. Among the many casualties of the uproar over Cambridge Analytica and user data, the Facebook pages for Tesla and SpaceX have been nonexistent since Friday, following…

One of the saddest aspects of Alzheimer’s disease is the toll it takes on daughters and sons as they care for their parents while seeing their mental faculties deteriorate. BBDO New York focuses on that aspect of the neurological disease in “Daughter and Mother,” a bracing new spot for Cure Alzheimer’s Fund. It’s the first…

Just 16% of Americans see Vladimir Putin favorably, with more Republicans than Democrats holding that view.

Year-to-date, comScore is down 13%. On Friday, comScore said it had a 2017 net loss of $281.4 million — more than double the year before at $117.2 million.

In a saturated world of brand choices, it’s increasingly difficult to stand out and create memorable customer experiences. While there is no doubt that the brand landscape will continue to balloon in coming years, one thing that won’t change is human psychology and the principles that drive our interactions with brands every day. Understanding the…

The preferred term for this so-called elite crew of world shapers is “Superclass.” These are the people really running the show. Not the “puppet” politicians, but people with so much money and
multigenerational influence, they can keep us from knowing how much money and multigenerational influence they actually have.

Brands and marketers looking to reach consumers — particularly younger consumers — need to develop campaigns integrated (with consistent themes, imagery and messaging) across multiple platforms,
from linear TV to digital and mobile.

In other words, they were using software to effectively turn Spotify’s free service into its premium, ad-free service.

YouTube TV didn’t even exist a year ago. But just 11 months since its April launch, the live TV streaming service has already secured deals to become the first presenting partner of half of the country’s four biggest professional sports leagues. The live TV streaming service announced today that it will “present” this year’s NBA…

Uber’s departure from Southeast Asia—where it relinquished its business to local rival Grab in exchange for a 27.5% stake—turns the spotlight squarely on its businesses in India and Brazil, the last populous emerging markets.