Meredith Is Putting a Number of Newly Acquired Titles Up for Sale, Including Sports Illustrated

Meredith Corp. CEO Tom Harty had some big news to share with Time Inc. staffers during a town hall yesterday in New York: Legendary (and newly acquired) titles Sports Illustrated, Fortune, Money and Time will be sold. The Iowa-based Meredith owns monthly magazines that target women, including Better Homes & Gardens and Martha Stewart Living….

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Why Marketers Need a Content Targeting Strategy for YouTube

This past week, the Twittersphere exploded after YouTube CEO Susan Wojcicki referred to YouTube as a “library” for video from the stage at SXSW. This comparison seemingly infuriated the populace. Twitter comments ranged. If @SusanWojcicki is serious about making YouTube into a library I suggest she put together a team of librarians to consult and…

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Forget Millennials, the Internet’s Most Wanted Users Are Older—and Poorer

In a hunt for fresh growth, China’s internet companies are looking to lower-income users in lower-tier cities with lower internet-service penetration.

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Let’s Skip All This And Go Right To Impeachment

Every administration in history has leveraged its power with the media to help sell its agenda, lobby the public and Congress, and float ideas to see how voters might react. The current moron-in-chief
thinks he can circumvent the mainstream media with his little Twitter account, but if the media chose not to amplify his tweets with coverage, he would be largely shouting into a void.

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Getty Images Aims to Help People in Need of Clean Water With ‘Watermarks’ Initiative

Getty Images is removing its iconic watermark to help people around the world who lack clean drinking water. Getty Images created a “Watermarks for Water” collection featuring 300 photographs from top photographers that illustrate the hardships people without access to clean water face. Each time one of the images is licensed, the Getty Images watermark…

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Best Buy to Stop Selling Huawei Phones

Best Buy plans to stop selling phones in the U.S. made by Huawei Technologies, the latest blow for the Chinese cellular-electronics giant in the U.S.

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The Crown Jewel of Motorsports, the Indianapolis 500, Is Moving to NBC Next Year

NBC Sports has become a dominant force in the world of professional motorsports. It recently garnered broadcast rights to Nascar. And now it has exclusive rights to IndyCar Series, which includes the famed Indianapolis 500. NBC Sports Group and IndyCar announced a new, multi-year media agreement on Wednesday that gives the network the rights to…

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5 Ways to Get People Talking About Your Brand, Both Online and Off

Across continents and generations, research shows that the recommendations of friends are trusted more than any other form of advertising. People love to hear, watch and share stories with the people who matter most to them. The Story feature on Instagram, Snapchat, Facebook and even Google encourages users to share their choices and experiences more…

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Google Quietly Builds Blockchain Cloud Services

Google is working to build out a distributed digital ledger built on blockchain technology that will allow third parties such as publishers and advertisers to post and securely verify advertising
transactions.

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Trump Campaign Data Wasn’t Just ‘Weaponized,’ It May Have Been Illegally Gotten Too

If what Mark Zuckerberg disclosed late Wednesday is true, then the Trump presidential campaign worked with illegally gotten personal data of 50 million Facebook users.

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