Month: February 2018

Whether by choice or by fate, IPG’s MullenLowe Mediahub has long played second fiddle to larger, more recognizable networks. But the little agency that could has spent years building its capabilities in the hope of becoming a formidable industry player, and in 2017 those efforts finally paid off. The shop won an impressive 14 out…

On a Friday in June 2016, MediaCom CEO Stephen Allan got the call no agency leader ever wants: The shop had unexpectedly lost the global business of Volkswagen, a client since 1996 that was one of its top three revenue generators with an annual marketing budget between $2 billion and $3 billion. “You feel completely…

From LeBron James to Kevin Durant and Russell Westbrook to Stephen Curry, the level of play and talent that exists in today’s National Basketball Association makes the product as captivating as it’s ever been. The games are intense, exciting, fast-paced, and the on-court rivalries–between teams and even individual players–are fierce. The NBA is separating itself…

The U.S. indictment handed down against three Russian companies and 13 individuals suggests it won’t be easy to stop any aggressive influence campaign in the run-up to the midterm election in less than nine months.

Billionaire venture capitalist Peter Thiel has said he plans to leave Silicon Valley in part because of its perceived cultural uniformity, joining other investors who have defected from the nation’s high-tech cradle.

The alleged Russian campaign to manipulate the U.S. presidential election was orchestrated by what amounted to a propaganda startup, with finance and graphics departments, performance targets and a sophisticated social-media strategy.