Month: June 2018

It’s an innocent enough scene, at least on the surface, of a miserable little child in a barber chair getting a haircut. But in this case, the military-style buzz cut takes off more than a few inches. It’s symbolic and personal, reinforcing gender norms and hindering the kid’s true identity. Staring into the mirror, the…

CANNES, France–Palau Pledge, the ambitious project dedicated to ensuring environmental stewardship for the small island nation of Palau, which had been tipped as one of the week’s top campaigns, took home two major Grand Prix awards at the Cannes Lions. Winning the top honor in the Titanium and Sustainable Development Goals (SDG) Lions, the campaign…

Brian Krzanich’s resignation this week leaves Intel Corp.’s board with a tough choice: Name the next CEO from a small pool of internal candidates, or go outside for the first time in the chip maker’s 50-year history.

Aflac and its iconic duck are staying with Publicis Seattle. The insurance company announced its decision today to retain the creative shop as its agency of record following a “multi-month” review. Representatives for Aflac and Publicis Seattle could not immediately be reached for further comment. It is unclear exactly how long Aflac has partnered with…

CANNES, France–A powerful statement about destigmatizing menstruation for Libresse, a product of Essity, a Sweden-based international feminine hygiene brand, won the Cannes Glass Lion: The Lion for Change Grand Prix. #BloodNormal, the ambitious, creative and honest campaign that put real period blood in the spotlight, is the fourth honored in the category which launched in…

What brands believe consumers want from them on social media doesn’t quite line up with what consumers actually want from them on social media, according to the Sprout Social Index 2018, a new study from social media management tool Sprout Social. The company asked more than 2,000 social marketers about their approach to “structure, goals…

CANNES, France–A series of Australian agencies won the 2018 Cannes Lion Grand Prix for good for “Project Revoice,” a campaign documenting efforts to restore basic speech to a co-founder of the Ice Bucket Challenge. The award marks a return of sorts for that viral effort to help combat amyotrophic lateral sclerosis (ALS), also known as…

CANNES, France–A little-known campaign that created “soap chalk” to help schoolchildren in India wash their hands has won one of the most prestigious awards at the Cannes Lions Festival for Creativity, beating out “Fearless Girl,” “Cheetos Museum” and “Google Home of the Whopper” for the Creative Effectiveness Grand Prix. “It’s a great feeling to win…

Doors probably aren’t the first metaphor most people would reach for when thinking about overcoming adversity. But in an unusually engaging political ad for the campaign of MJ Hegar, a Democrat running for Texas’s 31st congressional district, they become just that–a compelling symbol for the challenges she’s faced along the path to her candidacy. A…

Well, color us excited about this news. In order to meet increasing demands by consumers and manufacturers for vibrant colors, Pantone has released 203 new hues that are curated for polyester but built to “stand out” on other fabrics as well. The hues range from “timeless neutrals” to “eye-popping neons” and are intended for textiles…