Month: June 2018

Artificial intelligence is top of mind for almost any business that deals with data analytics these days, but that doesn’t mean they’re all on the same page when it comes to the process of implementing it or even understanding its potential. We spoke to three business leaders in the space at a recent conference hosted…

Facebook has even strengthened its position and remains at the top of every advertiser’s list.

Apple is developing production plans for its next iPhones that stress cheaper liquid-crystal displays, in a sign of consumers’ sensitivity to the price of smartphones.

Australia is looking at barring Huawei from taking part in the introduction of new 5G telecommunications infrastructure, which would deal a blow to the Chinese company’s global ambitions.

What does dad want for Father’s Day? If you’re Joe Gray, father of three living in Cherry Valley, NY, the only thing on your list is a can of Busch. In Busch’s Father’s Day campaign, the beer company decorates the town of 1,200 with banners, posters, yard signs and fliers, reminding Joe’s three children–Kim, Scott…

Creativity can be messy. The path to making that song, film–thing–is fraught. However, Apple, since introducing the Macintosh in 1984 (you remember the commercial, right?), has democratized the process of making cool things and pushed the boundaries of what creativity can do to impact the world. In the brand’s latest campaign, “Behind the Mac,” we…

After years of not offering a public application-programming interface like those of Facebook and Twitter, Snapchat is finally providing some access to the developer community with its introduction of Snap Kit, a set of four APIs that will enable developers to incorporate parts of the messaging app’s experience into their own apps. Snapchat took a…

Typically, media agencies try to get their media partners to drop their advertising prices. In a new spin on its ongoing campaign “Missing Types” for the American Red Cross, OMD got them to drop letters from their logos. In honor of World Blood Donor Day, OMD and the American Red Cross decided to highlight an…

Podcasts, fake news and digital assistants are all key growing trends highlighted in the seventh annual Reuters Institute Digital News Report. The report surveyed more than 74,000 people in 37 markets like Europe, the U.S., Asia and Latin America. In it, growing trends in news and media are analyzed and this year’s findings intersect strongly…

Habitat for Humanity Brazil launched an outdoor campaign that turned posters into dissolvable, mosquito larvae killing machines. Just add water, or rain, which Brazil has plenty of. The country also has significant outbreaks of the mosquito-transmitted Chikungunya virus, Zika virus and Dengue fever. Created by BETC Sao Paulo, the posters are placed throughout highly-populated areas…