Month: August 2018

Pandora on Tuesday announced the integration of AdsWizz into its platform, giving advertisers the ability to purchase its audio ad inventory programmatically.

2018 has been a weird year for movie marketing. Overall theatrical ticket revenue is up, but actual ticket sales are down, with the increased revenue coming mainly from a handful of early-year releases. A handful of titles have been sold off by the studio that produced them to Netflix when it was determined the movies…

The Netflix comedy GLOW is inspired by a real women’s professional wrestling TV program (Gorgeous Ladies of Wrestling), but that’s far from the only ’80s brand that pops up in the series. Liz Flahive, who co-created the comedy with Carly Mensch, told Adweek that while the writers do want to get some of their favorite…

WhatsApp detailed plans to sell ads and charge big companies that want to reach their customers through its service, launching its first major revenue streams as growth at Facebook’s main app is starting to decelerate.

Apple and Samsung entered the second decade of the smartphone era betting on super-high prices for their flagship products. The strategy has energized Apple but sapped Samsung’s sales.

Emerging technologies are changing not just how travel brands do business but also when they do it. After years of intense focus on the moment of conversion, travel companies are beginning to reach travelers much earlier in the search and discovery process. Connecting with travelers in a meaningful way before they’re in the buying funnel,…

Anyone who has ever taken a spin class can confirm that it is not for the faint of heart. From the moment you secure your foot onto the pedal you’re committing to a temporary, yet grueling sojourn outside of your comfort zone. Peloton, the 6-year-old fitness company and interactive cycling platform that offers 14 live…

Facebook vice president of product partnerships Ime Archibong issued a reminder to developers with applications that use the social network’s platform APIs (application-programming interfaces): Today is Aug. 1. Facebook announced in May that all apps using its platform APIs would need to undergo a more comprehensive review, with an Aug. 1 submission deadline. Archibong said…

As part of a larger trend of tech companies helping to wean users off their more-addictive products, Facebook has announced new tools that tallies time spent and nudges you when it’s time for a break.

Did you know that LinkedIn allows you to edit the comments you’ve posted on other users’ posts? Our guide will show you how this is done. Note: These screenshots were captured in the LinkedIn application on iOS. Also note, when you edit a comment and save your changes, the comment will be updated with an…