Month: September 2018

The latest in the name-shortening branding trend involves the stuff that America runs on: coffee. In what it calls an extension of its “first-name basis” with fans, the chain formerly known as Dunkin’ Donuts announced at its Global Franchise Convention that it’s now just Dunkin’. “Dunkin’ Donuts has been on a first-name basis with its…

Twitter is turning to its users for help crafting its dehumanization policy, making a survey available via this blog post where people can share their feedback until Tuesday, Oct. 9, at 6 a.m. PST/9 a.m. ET. Legal, policy and trust and safety lead Vijaya Gadde and vice president of trust and safety Del Harvey outlined…

Instagram co-founders Kevin Systrom and Mike Krieger abruptly departed the company Monday night, leaving the future of the Facebook-owned app uncertain. In a statement, Systrom, Instagram’s CEO, wrote that he and Krieger were “ready for our next chapter.” “We’re planning on leaving Instagram to explore our curiosity and creativity again,” Systrom wrote. “Building new things…

Celebrities have donned black for Time’s Up, marched on the White House advocating for women’s rights and gun reform, and ultimately have been the face and driving force behind social change across America. But come November, the only voice that will truly matter is the voice of the American people–granted they get to the polls…

LinkedIn continued its strategy of using major awards shows as launching pads for its campaigns. The third phase of LinkedIn’s In It Together integrated marketing campaign kicked off with television spots during the 70th Primetime Emmy Awards Sept. 17 in four large U.S. markets, accompanied by out-of-home, radio, digital, online video, social and search components….

Digital home assistants come in all sorts of shapes and formats these days, from sleek and compact to maniacal and murderous. OK, not really–or maybe not yet–but one robotics company does worry that the industry is too focused on what technology can do versus what it should do. In “The Decision,” a spot from Wieden…

AT&T today announced the rebrand of its AdCo unit, unveiling Xandr at its inaugural Relevance Conference in Santa Barbara, Calif. Xandr will house all of the telco’s data-led offerings, including its pre-existing advanced TV service AT&T AdWorks, its analytics business ATT.net and the recently acquired ad-tech unit AppNexus. Advertising and Analytics head Brian Lesser, who…

“A uniform federal privacy standard could provide clarity, market certainty, and add fuel to future innovation, while preserving the value and benefit that online advertising brings to the internet
ecosystem,” the IAB says in a letter to lawmakers.

Not enough publishers have a strong awareness of header bidding, and there is much misinformation about its limitations and how it works.

A large majority of U.S. adults say it is essential for today’s business leaders to create a safe and respectful workplace. Many think female leaders are better equipped to do this than men.

The post Many Americans say women are better than men at creating safe, respectful workplaces appeared first on Pew Research Center.