Month: November 2018

The roster of trophy categories is an ever-shifting thing at the Cannes Lions International Festival of Creativity, and now we know how 2019’s lineup will be different from years past. Most notably, the festival–which will be held June 17 to 21, 2019–will feature two new Lions: a Creative Strategy Lion and an Entertainment Lion for…

Technology news website Recode, hoping to gain more clicks, will retain its staff and brand, but become a special section at sister site Vox.com under parent company Vox Media. Vox Media, which includes a handful of other brands that offer insights in topics that range from sports to food, purchased Recode in 2015. Longtime tech…

With the never-ending talk of politics and climate change, social media may be scary enough as it is. But in light of Adweek reporter Lisa Lacy’s story on robots, AI and the other side of the uncanny valley, we decided to make it a tad bit scarier. We host Adweek Chat on Twitter every Wednesday…

Democrats have outspent Republicans in local broadcast TV by nearly $10 million on Senate races — at $133 million vs. Republicans at $123.1 million, according to Matrix Solutions.

Campaign promoters behind Tennessee congresswoman Marsha Blackburn tried to buy media to run campaign videos aimed at search users, but Google blocked efforts and called the content too “shocking.”

Let me use the last official weekly “Red, White & Blog” before Election Day to make an appeal for everyone to vote — and to use it as a referendum of which kind of America you want to live in. If you
like the one we are becoming, vote for the status quo. If you oppose it, vote for change.

The Cannes Lions International Festival of Creativity announced a new partnership with strategic advisory firm MediaLink to host “intimate, curated” activations, roundtables, meetings and networking opportunities for the world’s leading marketers to connect with global entertainment experts and content creators. The initiative will be called CLX: as in, connect, learn and experience. According to a…

Hims and Hers. Hims, a telemedicine startup that provides prescriptions and over-the-counter products that address men’s health issues like erectile dysfunction and hair loss-namely, concerns that you might be too nervous to bring up to a doctor in-person–has had a buzzy year, thanks in large part to its sleek marketing that features phallic-feeling images of…

At last week’s ANA Masters of Marketing Conference, marketers talked about a changing industry, one that faced new challenges while still reckoning with old ones. But Jeff Charney, Progressive’s CMO, did not bring that gloom to his Thursday morning presentation, the first of the day after ANA CEO Bob Liodice. Instead, he brought music. By…

The New Zealand Police Department has a relatively straightforward mission: recruit new staff from diverse backgrounds to better represent the communities it serves. To achieve the goal of better parity in the country’s police department, a new, funny recruitment ad that features 60 real cops answering questions from potential prospects was recently launched. Problem is,…