Month: November 2018

Last year, Comcast Technology Solutions, a division of Comcast Cable that offers services around video workflow and monetization, zeroed in on the monetization opportunities around OTT. The company stepped up its game even more on Wednesday, when it hired programmatic vet Richard Nunn as VP and GM of ad platform, a business within Comcast Technology… Continue reading »

The post Comcast Technology Solutions Hires Former RhythmOne Exec To Connect Linear And Non-Linear Video Distribution appeared first on AdExchanger.

When might you want to connect with more than 30 friends via the iPhone’s Group FaceTime video chat? Well, perhaps you’re an Elvis impersonator looking to harmonize with your fellow Kings all around the world. That’s admittedly a highly specific scenario, but it does make for an endearing new ad from Apple that illustrates the…

We are closing in on a day when ad fraud won’t matter — because your spend will be redirected to platforms that deliver real sales.

Facebook announced in October that it was testing ways for people to more easily search for and block offensive words from appearing in comments on their posts, and it appears that the social network is taking those tests one step further. Developer and blogger Jane Manchun Wong shared a screenshot in a tweet that displays…

Executives at digital news publisher Mic managed to lay off nearly the entire company and secure a new owner all in one day. The company, which launched with a splash as a go-to news source for millennials, is officially being sold to Bryan Goldberg’s Bustle Digital Group. Sources say a cash-strapped Mic had been aggressively…

Facebook considered charging app developers for access to Facebook user data, according to unredacted court filings from an ongoing legal dispute between the social media company and an app developer. The court filings, which The Wall Street Journal first reported, detail a series of emails between Facebook employees from 2012 through 2014 discussing ways they…

Facebook announced in October that several of the initiatives regarding political advertising that were introduced in the U.S. earlier this year were being extended to the U.K., and enforcement of those policies began in the U.K. Thursday. All advertisers seeking to run ads in the U.K. that reference political figures, political parties, elections, legislation before…

Facebook is expanding the Today In feature for local news and information to more markets, and the social network also began testing local alerts from government and first-responder pages. Today In lives in a separate section on Facebook’s flagship mobile applications for iOS and Android, which can be found under the More menu. Users can…

In 2016, a U.K. grandmother got a special nod from Google as a result of her very polite web searches, which included both “please” and “thank you,” a flourish few others have likely ever used. Since then, we have only become collectively ruder. Whether technology is to blame has been debated for some time–as well…