Month: December 2018

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China Pushes for Primacy in Space

China is poised to realize an ambitious mission to the far side of the Moon, the most immediate of many planned milestones in its effort to challenge America’s half-century long supremacy in space.
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The Difference Between Digital Marketing and Traditional Advertising

The Difference Between Digital Marketing and Traditional Advertising
Nobody, including myself, Is putting out enough content to take full advantage of social media marketing. If you are a business that spends hundreds of thousands of dollars on just one add that you push to everybody on the internet, you are going to lose. Businesses need to start making ads in a much greater volume that are designed for different demographics and even sub-demographics that can relate to a specific ad, instead of one extremely broad message that nobody really connects with.

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Gary Vaynerchuk is the chairman of VaynerX, a modern-day media and communications holding company and the active CEO of VaynerMedia, a full-service advertising agency servicing Fortune 100 clients across the company’s 4 locations.

In addition to VaynerMedia, VaynerX also includes Gallery Media Group, which houses women’s lifestyle brand PureWow and men’s lifestyle brand ONE37pm. In addition to running VaynerMedia, Gary also serves as a partner in the athlete representation agency VaynerSports, cannabis-focused branding and marketing agency Green Street and restaurant reservations app Resy.

Gary is a board/advisory member of Ad Council and Pencils of Promise, and is a longtime Well Member of Charity:Water.

Gary is a highly sought after public speaker, a 5-time New York Times bestselling author, as well as a prolific angel investor with early investments in companies such as Facebook, Twitter, Tumblr, Venmo, and Uber.

Gary is currently the subject of DailyVee, an online documentary series highlighting what it’s like to be a CEO and public figure in today’s digital world, as well the host of The GaryVee Audio Experience, a top 100 global podcast, and host of #AskGaryVee, a business and advice Q&A show which can be found on both YouTube and Facebook.

Gary also appeared as judge in Apple’s first original series “Planet of the Apps” alongside Gwyneth Paltrow, Jessica Alba and Will.i.am.
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California Could Soon Have Its Own Version of the Internet

In 2018, the state reimposed net neutrality, established a privacy regime, and set bot rules. Will the moves splinter the net, or will others follow?
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High-Paying Jobs in Nuclear Power Aren’t Looking So Safe Anymore

Nuclear power workers who once could expect to be employed in the field for decades are having to plot new futures amid a wave of plant closings.
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Hackers Steal Personal Data of North Koreans in the South

Unidentified hackers swiped the personal information of nearly 1,000 North Koreans living in South Korea, following a breach last month of a government-funded resettlement agency’s database.