The latest InStyle cover subjects are a little furrier, brighter and sillier than what we’re used to seeing–but they all still look fabulous and fashion-forward. The magazine created five faux covers featuring Sesame Street characters Abby Cadabby, Bert and Ernie, Big Bird, Cookie Monster and Elmo, all wearing designer outfits in honor of the show’s…
It’s Time to Put an End to Whitewashed Cannabis Marketing
People from all walks of life use cannabis. From soccer moms to Rastas to seniors to rappers to lawyers to kids with epilepsy. Across certain U.S. states, Colombia, Canada and Germany, you will find people using the plant recreationally and medicinally. However, if you look at the media and emerging marketing in this space, what…
Response rates in telephone surveys have resumed their decline
Response rates to telephone public opinion polls conducted by Pew Research Center have resumed their decline, to 7% in 2017 and 6% in 2018.
The post Response rates in telephone surveys have resumed their decline appeared first on Pew Research Center.
Black History Is Happening Now and Not Just for the Month of February for Spotify
For 28 days in February, the nation pauses to remember the contributions black people have made and continue to make to American culture. But what happens after that? Spotify’s response to that question is Black History Is Happening Now, an ongoing program created in partnership with creative collective Saturday Morning to “bring attention to some…
What our transition to online polling means for decades of phone survey trends
What does the migration to online polling mean for the country’s trove of public opinion data gathering over the past four decades?
The post What our transition to online polling means for decades of phone survey trends appeared first on Pew Research Center.
This Bank Changed Australian Street Signs to Celebrate the LGBTQ Community at Mardi Gras
One of Australia’s biggest parties of the year is the Sydney Gay and Lesbian Mardi Gras. With a huge parade held on the city’s Oxford Street, the two-week event is considered one of the biggest celebrations in the world, attracting more than 300,000 people. However, according to a YouGov study, 84 percent of LGBTQ community…
Facebook Will Roll Out Its ‘Clear History’ Tool This Year
Facebook will debut its ‘Clear History’ tool, a GDPR-style privacy feature that will inhibit its ability to help advertisers target as accurately as they currently can. The Clear History feature, which Facebook first promised (partly) as a of the heat the social network began to feel on the back of the Cambridge Analytica scandal, will…
How to Determine if TikTok Is Just What Your Video Strategy Needs to Flourish
There’s a new video platform in town: TikTok. As with the arrival of any new platform the burning question for marketers is what role TikTok will play in a strong video content strategy. TikTok blends Musical.ly’s focus on music with a priority on snappy and entertaining videos. The app currently has 500 million monthly users…
TikTok Has Been Downloaded More Than 1 Billion Times Globally
When Vine-like mobile video-creation application TikTok proceeds with the biddable advertising option it is currently developing, a report from data insights firm Sensor Tower may very well drive up the price of those bids. Sensor Tower founder Oliver Yeh said in a blog post that TikTok–including light versions of the app and regional variations–surpassed 1…
Making Sure the Next Generation of Black Creatives Has It Better Than the Ones Before Them
My entrance into the ad industry was somewhat accidental, but even now, I’d call it fated. Having graduated from Parsons after spending time in both New York and Paris, I was looking for a creative gig. Then a fellow student called with me in mind, saying there was a position at Donna Karan for which…