Live video is finally coming to LinkedIn, at least for a few select broadcasters in the U.S. that are part of its pilot program. The professional network introduced native video for users in August 2017, and it debuted in-feed video ads last spring. LinkedIn said members spend almost three times more time watching video ads…
Love USA Today or Hate it, the ‘McPaper’ Prefigured Internet Content
It was only a tiny story in Adweek’s June 29, 1981 issue–“Gannett Releases Prototypes of National Daily”–but it flagged what would become one of the decade’s biggest media stories. Al Neuharth, the gadfly Gannett mogul known for banging out copy on a manual typewriter while sitting in his treehouse–would be launching a newspaper called USA…
Can an Ad Save a Doomed Plane?
Thirty-eight years ago, a major airline manufacturer was in serious trouble and hoped a bit of advertising would bail it out. Adweek’s July 14, 1980, issue carried the news of a new campaign aimed at salvaging the reputation of the DC-10 jet–and with it, the fortunes of maker McDonnell Douglas. A little over a year…
How Infomercials Almost Ruined Cher’s Career
The early 1990s were tough years for Cher. Battling chronic fatigue syndrome and unsure of her next career move, she signed up for some easy dough by appearing in that most maligned of TV contrivances, the infomercial. In a three-part series for Lori Davis hair-care products, the statuesque chanteuse perched on a sofa and marveled…
Edelman Hires Creative Veteran Behind Leo Burnett’s ‘Like a Girl’ as Its First Global CCO
Edelman had a message for last summer’s Cannes Lions festival: we do creative now, too. Since giving up its fight against paid media back in 2013, the world’s largest independent communications firm has, by its own estimates, hired 600 creatives and planners over the past two years alone in an attempt to offer a wider…
A Mozilla-Led Coalition Is Pushing Facebook for Greater Political Ads Transparency in the EU
A Mozilla-led coalition of groups in Europe in fields including technology, human rights, academics and journalism sent a letter to Facebook urging the social network to release an application-programming interface that would allow for the study and analysis of political ads served by Facebook to people in the European Union. Facebook had not yet responded…
Tracing David Pecker’s Connection to Trump and Bezos
Breaking the Mental Health Stigma | Interview With Hassan Yasin
I’ve never meditated and don’t see myself doing it anytime soon.
The truth is, I’m just so damn happy and focused that I don’t need the time “off” or away that meditation offers. My mental health is at an all-time level for me. I’m grateful to be wired the way I am, and it works for me. If meditation works for you, good. If it’s valuable to you, that’s a great use of your time. My “meditation” is being“me.” Because, to me, I meditate 24/7 in parallel with my life.
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Gary Vaynerchuk is the chairman of VaynerX, a modern-day media and communications holding company and the active CEO of VaynerMedia, a full-service advertising agency servicing Fortune 100 clients across the company’s 4 locations.
In addition to VaynerMedia, VaynerX also includes Gallery Media Group, which houses women’s lifestyle brand PureWow and men’s lifestyle brand ONE37pm. In addition to running VaynerMedia, Gary also serves as a partner in the athlete representation agency VaynerSports, cannabis-focused branding and marketing agency Green Street and restaurant reservations app Resy.
Gary is a board/advisory member of Ad Council and Pencils of Promise, and is a longtime Well Member of Charity:Water.
Gary is a highly sought after public speaker, a 5-time New York Times bestselling author, as well as a prolific angel investor with early investments in companies such as Facebook, Twitter, Tumblr, Venmo, and Uber.
Gary is currently the subject of DailyVee, an online documentary series highlighting what it’s like to be a CEO and public figure in today’s digital world, as well the host of The GaryVee Audio Experience, a top 100 global podcast, and host of #AskGaryVee, a business and advice Q&A show which can be found on both YouTube and Facebook.
Gary also appeared as judge in Apple’s first original series “Planet of the Apps” alongside Gwyneth Paltrow, Jessica Alba and Will.i.am.
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The Family Coppola Brand Hosted an Interactive Activation at Sundance in Honor of Francis Ford’s Birthday
Ahead of Francis Ford Coppola’s 80th birthday this coming April, The Family Coppola wine brand used the 2019 Sundance Film Festival to give fans the opportunity to send well wishes to the filmmaking giant. The brand, which is now in its third year as the exclusive wine sponsor at Sundance, wanted to celebrate Coppola’s independent,…
Snapchat Is Celebrating Black History Month With an AR Museum Featuring Young Artists
Snapchat is helping to mark Black History Month with what it is calling the first-ever augmented reality museum dedicated to young black artists. Starting Monday and running through the end of February, rising artists such as Gianni Lee, Bianca Pastel, Jessica Spence, Jameel Mohammed and Paracosm will have their art featured in a digital gallery,…