Month: April 2019

“Hey Google, go to Walmart and do my grocery shopping.” Starting this month, Walmart customers will be able to ask Google Assistant to add groceries to their digital carts starting with expanded Voice Order functionality. Tom Ward, senior vice president of digital operations at Walmart U.S., said in a blog post that customers should be…

Dentsu Aegis Network CEO of the Americas Nick Brien issued an industry “call to arms” last week during a panel at 4A’s Decisions 20/20. “I believe there has been a fundamental shift in the balance of power. We’re living in the age of the empowered consumer,” Brien said during the panel before calling on the…

The United States has surpassed South Korea and drawn even with China when it comes to progress towards the next generation of wireless service, a new report from a major wireless trade group finds. The finding, released by the CTIA on Tuesday, comes after the same study last year found that the two Asian countries…

WPP is opening a large campus that will bring together various properties in one location, giving clients easier access to its talent and capabilities and becoming the latest agency holding company to do so. The over 200,000-square-foot Amsterdam campus, known as “Amsteldok,” will house all 1,500 WPP employees in the city from 15 agencies who…

Search engines and social media platforms have amassed the power to influence elections, divide countries and even cost people their lives. For example, Dylann Roof’s Google search yielded false information about black on white crime statistics, influencing him to attack a primarily black church. On the other hand, technology can also serve a valuable purpose….

After co-founding Politico, John Harris is stepping down from his role as editor in chief and will be replaced by Matt Kaminski, currently the publication’s global editor. Harris will continue to serve as chairman of the editorial oversight committee, as well as editor in chief of Politico Europe. He will also be writing a column…

YouTube placed severe restrictions on the account of U.K. far right activist Stephen Yaxley-Lennon, who goes by Tommy Robinson, but the Google-owned video site did not ban him altogether. Robinson was a co-founder, spokesman and leader of the controversial English Defence League, which presents itself as a single-issue movement opposed to Islamism and Islamic extremism….

Did you know that TikTok allows you to add specific hashtags to your favorites, so that you can quickly view content that’s been shared with that hashtag? Our guide will show you how this works. Note: These screenshots were captured in the TikTok application on iOS. Step 1: Tap the hashtag you wish to favorite….

For all the talk about direct-to-consumer brand marketing disrupting the industry, GroupM finds it hasn’t had much impact on the broader economy. “At least not yet,” adds GroupM Global President of
Business Intelligence Brian Wieser, in the report sent to clients and the media over the weekend.