A virtual reality experience that immerses viewers in a dreamlike, postapocalyptic world with a surprisingly powerful twist at the end has won this year’s Tribeca Film Festival grand prize for immersive media. The Key, created by Lucid Dreams Productions, won top prize in the festival’s Storyscapes category, a curation of more than a dozen VR,…
ABC Orders Second Black-ish Spinoff, Mixed-ish
Two weeks ahead of Disney’s upfront, ABC is doubling down on the Black-ish franchise next season, ordering a sixth season of the comedy and also picking up a second Black-ish spinoff. The new series, called Mixed-ish, will focus on the childhood of Rainbow Johnson, the character played by Tracee Ellis Ross, and her experience growing…
Stop Letting The Connected World Beat You Down
Just because most websites, all social platforms and your phone know more about you than your spouse is not the end of the world.
How to Find the Quietest Spot on an Airplane
What Most People Don’t Think About When Running a Business in 2019 | Inside 4Ds
Vayner4Ds (Digital Discovery Deep Dive) is a one day, fully immersive digital consulting session led by VaynerMedia’s most senior leadership, including our CEO – on running businesses, marketing, and more.
This video is a consulting and Q&A session Gary did at a 4Ds event in Los Angeles.
Learn more about 4Ds here; https://vaynermedia.com/service/4ds/
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Gary Vaynerchuk is the chairman of VaynerX, a modern-day media and communications holding company and the active CEO of VaynerMedia, a full-service advertising agency servicing Fortune 100 clients across the company’s 4 locations.
In addition to VaynerMedia, VaynerX also includes Gallery Media Group, which houses women’s lifestyle brand PureWow and men’s lifestyle brand ONE37pm. In addition to running VaynerMedia, Gary also serves as a partner in the athlete representation agency VaynerSports, cannabis-focused branding and marketing agency Green Street and restaurant reservations app Resy.
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Gary also appeared as judge in Apple’s first original series “Planet of the Apps” alongside Gwyneth Paltrow, Jessica Alba and Will.i.am.
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Facebook Is Making ThruPlay the Default Optimization for Video Views Campaigns
ThruPlay–an optimization option in which advertisers only pay for video ads that are watched to completion, for at least 15 seconds–is now the default optimization for video views campaigns on Facebook. The social network introduced ThruPlay last September for all video placements in Facebook, Instagram and Facebook Audience Network–including in-stream, Stories and News Feed–saying at…
Keeping It Real: Industry Giants Form A Growth Institute
A gaggle of household names in the business and higher education worlds have formed an institute to help CMOs and other business leaders drive more effective growth strategies.
Walmart’s Vudu Positions Itself As ‘Sleeping Giant’ Of Digital Entertainment
In its newfront debut, Walmart used its Vudu brand to formally enter the digital video ad market, rolling out a slate of original programming with a twist. The company will focus on the heartland —
the cities between the coasts.
the cities between the coasts.
Yahoo News Partners With Publishers, Offers 5G Resources
Called the Yahoo News XR Partner Program, publishers will work with Verizon Media’s first 5G production studio to produce content in new formats, called “extended reality.”
Meredith, Hearst Adopt IAB Tech Lab Data Transparency Label
Through the establishment of minimum disclosure requirements, those making data available to buyers must address key determinants of segment quality.