Month: June 2019

Imagine this: It’s early morning at the local grocery store, and the place is filled with those in need of crucial items for their fridge and cupboards. But it’s also filled with people who look like they didn’t get enough sleep last night. A quick scan of the faces in the aisles gives the impression…

During his 20 years as an NBC exec, including seven as NBC Entertainment president, Warren Littlefield presided over the network’s “Must See TV” heyday in the ’90s. Now, two decades later, Littlefield is once again overseeing some of TV’s most buzzed-about series as an executive producer on Hulu’s The Handmaid’s Tale and FX’s Fargo. The…

A new media industry report from PwC names video games as perhaps the most promising digital consumer revenue stream to reap gains from next-generation wireless speeds in the first half-decade after 5G deployment. Although the report’s authors expect the boost in network speed and capacity to eventually transform every level of the digital media industry,…

The biggest growth will come from subscription video-on-demand, which will see a 12.3% annual growth rate from $10 billion in 2018 to $17.8 billion in 2023.

Tim and Katie sure do make an adorable couple, but are they really right for each other? He’s ready to settle down and is clearly smitten with her. Meanwhile, she’s still sowing her wild oats and harboring some boho polyamorous fantasy, set in Paris no less. Squarespace can only do so much here. In fact,…

The great social disruption is not around the corner–it’s already here. Kraft Heinz became Exhibit A when its share price plunged almost 28%, on top of a total 60% drop over the past two years. We’re talking about a company that owns some of the world’s most cherished brands, so iconic that Andy Warhol turned…

WPP marketing research unit Kantar has restructured its marketing organization, naming Nathalie Burdet CMO. Burdet, who most recently served as CMO of Kantar’s Insights division, replaces Mandy
Pooler, who is retiring.

Big independent barter media agency Active Media Services this morning announced the launch of Broad Beam Media Inc., a full-service performance marketing agency specializing in direct response and
digital media. Active’s Executive Vice President-National Media Melissa Keller has been named managing director and executive vice president of the new shop.

Did you know that you can subscribe to Lens Creators on Snapchat, so that you’ll know when they post new Lenses to Lens Explorer? Our guide will show you how this works. Note: These screenshots were captured in the Snapchat application on iOS. Step 1: On the camera screen, tap the smiling face icon to…

Wading into new monetization models, Instagram is now inviting advertisers to promote creators’ branded content posts as feed ads.