Month: June 2019

On May 31, Netflix released Ava DuVernay’s long-awaited miniseries When They See Us, a 4-part dramatic look into the wrongful imprisonment of Raymond Santana Jr., Yusef Salaam, Korey Wise, Antron McCray, and Kevin Richardson–otherwise known as the Central Park Five. For the bulk of the weekend, the conversation has largely centered on the elements of…

You don’t have a lot of financial metrics to go on, but yes, the team is very very important. Also, look for good ideas that look like bad ideas.

The program mirrors the DAA’s longstanding AdChoices privacy initiative — which relies on icons to inform consumers about advertisers’ use of tracking data.

In this week’s Women Trailblazers cover story, Ruby Rose tells Adweek that she has never been one to let others tell her what she can and can’t do with her career. The actress proved that once again last August, when she quit Twitter following fan backlash after she was cast as Batwoman (including some who…

New York is poised to become the next battleground in the fight for consumers’ rights over their personal data.

A new study from the 4As on industry measurement issues finds that unduplicated multiplatform reach, attribution and greater visibility into so-called walled gardens are the top priorities among
members.

This article is sponsored by TiVo. Pay-TV customers have never had more options. According to a study by Ampere Analysis, streaming content now includes more than 160,000 subscription video-on-demand (SVOD) titles. Nearly one quarter of TV viewers now subscribe to four or more SVOD services. Yet content discovery hasn’t changed much from its cable TV… Continue reading »

The post How TV Video Service Providers Can Overcome the Content Discovery Conundrum appeared first on AdExchanger.

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Power Players Google is preparing for an antitrust investigation by the US Justice Department, which could include a far-reaching probe of its advertising practices. Google’s usual regulatory hotspot is search, where it wields immense influence in the consumer journey and can prioritize keeping people… Continue reading »

The post Google Under Antitrust Scrutiny Over Advertising, Search Biz; Total Time Spent With Media Set To Stagnate appeared first on AdExchanger.