Needham Analyst Values YouTube At $200 Billion As Stand-Alone Business

A Wall Street analyst on Thursday called for the breakup of Google — not to force more regulation on the company, but to increase the value of each service.

How a Job at Tumblr Led Jillian Mercado to a Career as a Fashion Model

Being in a wheelchair hasn’t slowed down fashion model Jillian Mercado. Mercado, who was among this year’s Adweek Women Trailblazers, is one of the few women in modeling who are challenging fashion ideals while fighting for greater representation. Mercado talked about how she got her start in modeling, how she continues to fight for those…

A Portland Agency Has Launched a Marketing Accelerator for Female-Founded Startups

Long a leadership staple in Portland, agency R2C Group’s CEO, Michelle Cardinal, was a popular resource during a women’s leadership trip that included 20 of the most successful female leaders in the city. With a successful history in elevating direct-to-consumer (DTC) brands through the agency, she was peppered with questions about successfully navigating the space….

Amazon’s Revolutionary Retail Strategy? Recycling Old Ideas

Opinion: Amazon’s prevailing business strategy is to try everything—even what’s been done before—to reshape retail. Sound backward? It’s actually brilliant.

Multicultural Agency Cashmere Unveils Division to Help Brands With Social Good Initiatives

Cashmere, a Los Angeles agency specializing in marketing to multicultural millennials, is starting a division called “Get Louder” that will focus on helping brands craft and amplify their social good initiatives. The venture is a partnership with Render, a firm founded by Dr. Rob “Biko” Baker that provides digital strategy and content creation services to…

NBCUniversal Is Still Pulling The Office From Netflix, But It’s Open to Working With Rival Platforms

Cries rang out across the streaming sphere last month when NBCUniversal announced it would pull fan favorite The Office off Netflix come 2021 in favor of running the beloved comedy on the company’s own streaming service, set to debut in April of next year. But Linda Yaccarino, chairman of advertising and partnerships, NBCUniversal, said at…

Mueller’s Testimony Carried By 6 Networks, Seen By 13 Million Viewers

Mueller’s audience was below other recent high-profile Washington D.C. testimonies — most regarding Russian interference and overall presidential obstruction-of-justice concerns.