Facebook: Here’s How to Add Local News to Your Feed

Facebook’s “Today In” feature allows you to see local news about your area. While you can view this content in the “Today In” area of the Facebook mobile application, did you know you can also tell Facebook to add more local news to your News Feed? Our guide will show you how this works. Note:…

Spotify’s New Ad Celebrates the Relatable Habit of Staying in the Car to Finish a Song

Most people know the feeling when listening to a good song or a show in the car: You may have reached your destination, but you’re not getting out until the last bar of that tune or the final word in a riveting podcast, even if that means being late or making people wait a little…

Q2 Was The Best Of Programmatic Ad Quality, Q2 Was The Worst…

Mixed signals are coming from two reputable sources on the quality of programmatic ad inventory. Confiant says the overall quality of programmatic ad inventory rose to its highest tracked level in Q2;
Pixalate says that nearly a fifth of all programmatic ad inventory still is fraudulent.

How Hotels Fill Rooms During a Recession

It’s been more than a decade since the 2008 financial meltdown, but it’s never comforting to hear the word “recession.” Last week, the Dow Jones Industrial Average dropped 800 points, triggered by the inversion of the yield curve, an indicator of investment in the U.S. economy. Economists looking for signs of a slowing economy might…

Streaming Services’ Secret Weapon for Keeping Subscribers: Kids Programs

When HBO partnered with the studio behind Sesame Street in 2015 to relocate Bert and Ernie to the premium cable network, the plan raised some eyebrows. Why was HBO, famous for its decidedly kid-unfriendly programming like Game of Thrones, interested in a cast of colorful Muppets? Four years later, that deal is looking better and…

Ask the Know-It-Alls: How Do Machines Learn?

Don’t get swept away by the hype: Machine learning doesn’t make computers anything like people. No matter how “smart” they get, they still need us.