Why Facebook’s Libra Faces a Tough Road to Becoming a Crypto Giant | WSJ
97% of National Political Tweets Come From Just 10% of U.S. Users
Pew Research Center found in April that the top 10% of U.S. Twitter users in terms of activity were responsible for 80% of tweets created in the country, and on Wednesday, the think tank revealed that the ratio is even more skewed when it comes to tweets about national politics. Pew analyzed over 1.1 million…
Digital Knowledge Quiz
Test your knowledge by taking our 10-question quiz, then compare your score with other Americans who took the survey.
The post Digital Knowledge Quiz appeared first on Pew Research Center.
Tech Service Provider Inmar Steps Into Programmatic With OwnerIQ Acquisition
Inmar, a tech and data services company, acquired the ad tech startup OwnerIQ on Tuesday. Terms of the deal were not disclosed. OwnerIQ is best-known for its second-party data exchange, where retailers can enable brands carried in stores to promote deals to known shoppers. The company also operates a DSP, which will help expand Inmar’s… Continue reading »
The post Tech Service Provider Inmar Steps Into Programmatic With OwnerIQ Acquisition appeared first on AdExchanger.
LinkedIn Creates a Guide to Its Marketing Solutions Partners
LinkedIn introduced The Complete Guide to LinkedIn Marketing Solutions Partners this week with an eye toward matching up advertisers on the professional network with the appropriate LinkedIn Marketing Partners to help them achieve their goals. Partner marketing lead Kaitlin Stich said in a blog post that one out of every five marketers on LinkedIn works…
National Politics on Twitter: Small Share of U.S. Adults Produce Majority of Tweets
The findings of this analysis paint a nuanced picture of just how prevalent political speech is among U.S. adults on Twitter.
The post National Politics on Twitter: Small Share of U.S. Adults Produce Majority of Tweets appeared first on Pew Research Center.
McDonald’s Happy Meal Box Gets a Second Life as a Toy in Sentimental Ad
The McDonald’s Happy Meal is turning 40 this year. While its time on Earth hasn’t been without controversy–the Happy Meal has frequently been blamed for contributing to childhood obesity, and more recently caught environmental backlash for its plastic toys–it still remains one of the brand’s classic staples. In its latest campaign, McDonald’s has given the…
Veganism Is in Need of a Public Relations Makeover
Veganism needs good PR. Netflix has done a lot for vegans, with documentaries explaining the health benefits of pursuing a plant-based diet and the buzz around companies like Impossible Foods and Beyond Meat making the vegan dream of a world free of animal-based protein almost a reality. Slowly but surely, more people are becoming genuinely…
Snapchat: Here’s How to Share Content From Reddit in a Post
Snapchat recently added the ability for users to share posts from Reddit directly to the Snapchat camera, so that those posts can be shared with friends and followers on the photo- and video-sharing platform. Our guide will show you how to share a post from Reddit to Snapchat. Note: These screenshots were captured in the…