Why 2020 Will Be a Big Year for CBS All Access

CBS Interactive is set to have a banner year in 2020, when the digital network fully realizes its vision for original content on its 5-year-old subscription streaming service, CBS All Access. That’s according to Marc DeBevoise, president and COO of CBS Interactive, who spoke on Tuesday at Adweek’s Convergent TV Summit. CBS All Access launched…

Meredith Sells Money.com to Puerto Rican Advertising Company

Meredith Corporation has unloaded the last Time Inc. title it wanted to shed, selling Money magazine’s website Money.com to the Puerto Rico-based advertising company Ad Practitioners LLC. Financial details of the deal were not made available, and a Meredith spokesperson declined to say how much it was worth. The sale marks the last of the…

Instagram’s IGTV Long-Form Video Destination Adds Support for Series

Instagram is now supporting series content on its IGTV long-form video destination, and the Facebook-owned photo- and video-sharing rolled out a tool enabling creators to take advantage. Select creators are already using the series tool, including Yara Shahidi, Kade Speiser and Igrid Neilsen. Creators using the tool can give fans the option of turning on…

Johnson & Johnson Sends US Consumer Health Business to MDC Partners’ Doner

Johnson & Johnson has moved its consumer health business in the U.S., comprising its Listerine, Tylenol and Zyrtec brands, from WPP’s Wunderman Thompson to MDC Partners’ Doner. “Johnson & Johnson Consumer Health has decided to engage Doner to explore new creative options for advertising and digital marketing for our US Self Care business, including creative…

Sandra Oh Politely Insists You Travel Like a Canadian in Spot for Air Canada

When you’re breezing through Instagram photos of friends lounging on the beaches of Cozumel, waving from Times Square, or watching the sun set over Santorini, it’s very easy to overlook all the bumpier moments that led to that picturesque moment. Even for the most seasoned globetrotters among us, little can erase the dread of flying….

Facebook’s Plan for 2020 Is Too Little Too Late, Critics Say

The social media company says it will more closely monitor foreign outlets, and warn users when posts are considered false—unless they’re from politicians. 

But How Does This Song Make You Feel? Pandora Thinks It Knows

Pandora, the music streaming service, is predicting how listeners are feeling–and what activities they might be completing–based on what music they’re streaming. It’s not a new concept for the media industry–or even the audio space. Publishers, like The New York Times, are already live with this type of offering. Pandora’s competitor, Spotify, has been in…

With Dataxu, Roku Has Big Ambitions To Launch An OTT Marketplace

Roku’s $150 million purchase of dataxu illustrates the streaming giant’s vision to own and operate an open marketplace for OTT inventory. The deal, announced Tuesday, gives Roku a self-serve buying platform that hooks into both its own and other OTT premium video supply, as well as display and cross-platform media. That positions Roku to operateContinue reading »

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47 Attorneys General Are Now Part of the Multistate Antitrust Investigation Into Facebook

The multistate antitrust investigation into Facebook, spearheaded by New York Attorney General Letitia James, swiftly expanded from nine attorneys general when it was first revealed in early September to 47. The original nine attorneys general make up the leadership team for the investigation: the attorneys general from Colorado, the District of Columbia, Florida, Iowa, Nebraska,…