Disney has awarded the biggest pieces of its $2.2 billion global media assignment to Omnicom Media Group and Publicis Groupe after a review, according to sources. WPP is said to have retained India.
OMG will handle Disney’s TV channels and related properties. Sources said Publicis has been awarded Disney’s new streaming service Disney+, as well as its global theme parks division.
OMG will handle Disney’s TV channels and related properties. Sources said Publicis has been awarded Disney’s new streaming service Disney+, as well as its global theme parks division.