Twitter is taking steps to clean up inactive accounts on its platform and make the usernames of those accounts available again. The social network is sending out emails to holders of inactive accounts, with the subject line, “Don’t lose access to @(username),” reading: “To continue using Twitter, you’ll need to agree to the current terms,…
Toys R Us Relaunches With a Model for 21st Century Retail
Today, Toys R Us opened its first U.S. store since filing for bankruptcy in 2017. But the store, which is located at Garden State Plaza in Paramus, NJ, isn’t the warehouse that many Gen Xers and millennials remember–in fact, it’s about a quarter of the size of the old stores. Instead of boasting the biggest…
Just in Time for the Holidays, Microsoft Bridges the Reindeer Language Gap in Cute New Ad
Microsoft Translator is equipped to translate over 60 languages. When paired with the Surface, users can fashion their tablet into an assistive device that can break down just about any communication barrier. Aside from the obvious, more practical benefits of having access to such technology, the idea of eliminating those hurdles takes on a certain…
Impeachment Hearings Were Big OOH Events
“Significant news events drive viewership in locations that might not usually have news on their screens,” according to Tunity.
Rise of the Digital Human | WSJ
WPP Unveils Campus Plans For Motown
By 2023, WPP plans to have 85,000 people in 40 campus locations worldwide.
Brand Safety Institute Pushes ‘Standardized’ Consumer Identifiers
A standardized identifier can improve people’s online experiences by limiting the number of times they are served the same ad, and cutting down on the time it takes material to render, Brand Safety
Institute co-founder Mike Zaneis says.
Institute co-founder Mike Zaneis says.
Cable TV News Sees Sharp November Viewing Spike From Impeachment Programming
Cable TV news networks posted general overall viewership gains in November, as impeachment hearings and other news programming heightened viewers’ interest.
The Hidden Agenda Behind Zuckerberg’s ‘Meaningful Interactions’
The result of Facebook’s algorithm changes: an ideological landscape with a huge chasm where the middle ground used to be.
Mediahub Awarded TriAcura Dealer Assn. Media AOR
It is the largest Acura dealer association in the U.S. Sibling agency MullenLowe is the group’s creative agency.