Twitter to Dormant Account Holders: Use ‘em or Lose ‘em (UPDATED)

Twitter is taking steps to clean up inactive accounts on its platform and make the usernames of those accounts available again. The social network is sending out emails to holders of inactive accounts, with the subject line, “Don’t lose access to @(username),” reading: “To continue using Twitter, you’ll need to agree to the current terms,…

Toys R Us Relaunches With a Model for 21st Century Retail

Today, Toys R Us opened its first U.S. store since filing for bankruptcy in 2017. But the store, which is located at Garden State Plaza in Paramus, NJ, isn’t the warehouse that many Gen Xers and millennials remember–in fact, it’s about a quarter of the size of the old stores. Instead of boasting the biggest…

Just in Time for the Holidays, Microsoft Bridges the Reindeer Language Gap in Cute New Ad

Microsoft Translator is equipped to translate over 60 languages. When paired with the Surface, users can fashion their tablet into an assistive device that can break down just about any communication barrier. Aside from the obvious, more practical benefits of having access to such technology, the idea of eliminating those hurdles takes on a certain…

Brand Safety Institute Pushes ‘Standardized’ Consumer Identifiers

A standardized identifier can improve people’s online experiences by limiting the number of times they are served the same ad, and cutting down on the time it takes material to render, Brand Safety
Institute co-founder Mike Zaneis says.

Cable TV News Sees Sharp November Viewing Spike From Impeachment Programming

Cable TV news networks posted general overall viewership gains in November, as impeachment hearings and other news programming heightened viewers’ interest.