Sainsbury’s opened its doors on London’s Drury Lane in 1869, marking a humble beginning for what has grown into Britain’s second-largest grocery chain. To play off that history as with a healthy dose of magical realism as the brand turns 150, its 2019 Christmas ad from Wieden + Kennedy London tells a Dickensian story based…
For Brands to Truly Commit to Sustainability, Packaging Needs to Get Dulled Down
Every day, there’s a new story about plastic packaging finding its way into our oceans or our landfills. Single-use plastics are a huge problem for the recycling industry, obviously, but it may surprise you to discover that this crisis is also largely about branding. That’s because most plastic is generated by consumer packaging, and packaging…
Europe’s Unauthorized Immigrant Population Peaks in 2016, Then Levels Off
Most live in Germany, the UK, Italy and France, and about half had arrived in Europe in recent years. Overall, these migrants account for less than 1% of Europe’s total population.
The post Europe’s Unauthorized Immigrant Population Peaks in 2016, Then Levels Off appeared first on Pew Research Center.
CBS Launches Streaming Channels On Pluto TV
CBS will get additive, “top-of-the-funnel” distribution from having channels on Viacom’s AVOD. CBS also reports that its All Access streamer had its third-best month to date in terms of adding
subscribers.
subscribers.
Facebook: Here’s How to Hide Shortcuts From Your Navigation Bar
Facebook recently added the ability for users to customize which shortcuts appear in the navigation bar when using the Facebook mobile application. Specifically, users can choose to hide specific shortcuts, or prevent certain shortcuts from appearing in the first place. Our guide will show you how this works. Note: These screenshots were captured in the…
New Data Validation Feature Syncs Up LinkedIn Sales Navigator, CRMs
LinkedIn took the wraps off several new features and updates for its Sales Navigator, highlighted by Data Validation, which enhances integrations with customer relationship management platforms. LinkedIn Sales Solutions vice president of product management Doug Camplejohn pointed out in a blog post that one out of every five decision-makers changes jobs every year, leading to…
eMarketer: U.S. TV Ad Spending Has Peaked, Now In Decline
The U.S. TV ad marketplace peaked in 2018 and will never return to that level again, according to a new analysis released by eMarketer this morning. Total U.S. TV ad spending will decline 3% this
year, and while it will expand again by another 1.0% in 2020 due to incremental spending from the presidential campaigns and the Summer Olympic Games, it “will not stave off a long-term decline for ad
spending on the biggest traditional channel.”
year, and while it will expand again by another 1.0% in 2020 due to incremental spending from the presidential campaigns and the Summer Olympic Games, it “will not stave off a long-term decline for ad
spending on the biggest traditional channel.”
Nextdoor Business Pages Can Now Be Populated With Information From Yext
A global integration between neighborhood social network Nextdoor and search monitoring platform Yext will provide a boost to Nextdoor business pages. Businesses can now use Yext to add facts about them to their Nextdoor business pages. On the consumer side, people will be able to find information such as location, contact information and hours of…
Massive Phone Support Can’t Save Spicer As He Departs ‘DWTS’
Despite Spicer’s obvious weaknesses as a ballroom dancer, supporters phoned in their votes in his favor, and he survived for nine weeks.
Your Brand Has to Live Up to Its Purpose—Especially When Things Get Messy
PALM SPRINGS, Calif.–National Public Radio exists to entertain its listeners, but also to dive deeper into the news of the day, creating an informed public and showcasing its uncompromising journalists. So what happens when NPR itself becomes a headline, with a high-level executive accused of sexual harassment and misconduct? The answer, from NPR’s chief marketing…