3. Why people get married or move in with a partner

The decision to get married or to move in with a partner is a personal one, but for most married and cohabiting adults, love and companionship trump other considerations, such as the desire to have children someday, convenience or finances. For a majority of those who are married – especially if they didn’t live with […]

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2. Public views of marriage and cohabitation

Most Americans find it acceptable for an unmarried couple to live together, even if they don’t plan to get married. A majority also says that married and cohabiting couples can raise children equally well. At the same time, the public still sees societal benefits in marriage, and many say marriage is important, though not necessarily […]

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1. The landscape of marriage and cohabitation in the U.S.

The share of adults in the U.S. who are presently married remains far higher than the share cohabiting. However, an examination of their lifetime experiences, which captures past relationships as well as present ones, tells a different story: Among people ages 18 to 44, a larger share have cohabited at some point than have been […]

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Comscore Names Bill Livek CEO; Will Consider Strategic Options To Raise More Capital

Livek, a Comscore executive and officer since 2016, says cost restructuring has put the company on sound footing going forward — adjusted EBITDA jumped 23% in Q3 — but the board will also consider
options such as a partial sale to raise additional capital for growth.

FabFitFun Adds a Touch of Snapchat to Its Winter Box

FabFitFun members who open the company’s Winter Box will be greeted by a Snapcode. Members pay $49.99 per season to receive a box containing eight to 10 full-sized premium products in categories including beauty, fitness, wellness and home, valued at over $200. The Snapcode in the Winter Box–which will ship in the coming weeks–unlocks an…

Business by Day, Party by Night: Watch the Brandweek Ballroom’s Transformation

PALM SPRINGS, Calif.–Day 1 of Brandweek 2019 lasted 17 hours, from morning wellness activities starting at 6 a.m. to the Brand Genius afterparty, which didn’t wind down until after 11 p.m. Much of the day’s panels and talks took place in the main ballroom of the JW Marriott Desert Springs Resort & Spa. This meant…

Ad Industry Remains Diverse, Albeit At Less Senior Levels

If the membership of the Association of National Advertisers is representative, the ad industry remains reasonably diverse when it comes to gender, but still not so much when it comes to ethnicity —
especially at the most senior levels — according to the 2019 edition of a periodic survey from the ANA and the Alliance for Inclusive and Multicultural Marketing (AIMM) that was released this
morning.

How Target Taught Fashion Designers That Plus Sizes Were a Profitable Idea

PALM SPRINGS, Calif.–Twenty years ago, Target turned heads in the fashion realm with a then-novel idea: Approach high-end fashion designers and talk them into creating capsule collections that wouldn’t just sell exclusively on the big-box retailer’s racks, but also sell for reasonable prices. Within a few short years, the list of designers willing to suspend…