OAREX: Ad Payments Have Stabilized, But Payment Gap Remains An Issue

Digital media payment issues have settled down from a year ago, when Sizmek went bankrupt with tens of millions of dollars owed to ad tech companies and publishers, but there are still troubling trends in the market, according to the OAREX Q4 2019 online advertising payments report released on Tuesday. The data for the reportContinue reading »

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AdExchanger Politics: Super Tuesday Ad Strategies

You are reading AdExchanger Politics, our news roundup in which senior editor James Hercher tracks the latest developments in political advertising, augmenting our political marketing commentary and news coverage. Want it by email? Sign up here. Super Tuesday is the presidential primary’s most important day, with 14 states, a third of delegates up for grabs, and aContinue reading »

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