Month: March 2020

The project aims to spark a public conversation about NYC’s iconic structure by seeking creative briefs transforming this space for future usage while embracing its landmark status.

The expansion of Canada’s ad economy has begun a deceleration that will last through 2022, according to just-released estimates from GroupM’s Business Intelligence unit. The report dubs the
Coronavirus a “significant wildcard.”

Comscore has extended its contextual targeting to CTV through video programming platform Iris.TV, which has integrated Comscore’s categorization and brand-safety segments.

There were some important indicators disclosed as part of The Trade Desk’s earnings call late last week, especially the growth of connected TV, and on a related note, the implications for
data-targeted programmatic buys in a “post-cookie” world.

Customer data platform mParticle has raised a $45 million Series D round to invest in data quality tools, data governance and partnerships. Led by Arrowroot Capital, the haul, announced Monday, brings total funding to $121 million for a company founded well before the category became a mar tech investment darling. “The space is hot,” said… Continue reading »

The post MParticle Lands $45 Million Series D With An Eye On Data Quality appeared first on AdExchanger.

At the top of the list is Chen Qiushi, a journalist who had been reporting on the coronavirus crisis in Wuhan when he went missing.

Activist investor Elliott Management — led by Republican mega-donor Paul Singer — has purchased a “sizable” stake in Twitter, and now plans to push for changes that include replacing the social
platform’s CEO, Jack Dorsey.