For proof that no TV show ever really dies, look no farther than “John from Cincinnati.”
News Corp. Announces Sale Of FSI Business To Private Equity Firm
News Corp. this morning said it agreed to sell 85% of its News America Marketing newspaper coupon division to private equity firm Charlesbank Capital Partners for approximately $235 million in cash.
Here Are the Brands and Organizations Finalists for the 12th Annual Shorty Awards
The brands and organizations finalists were revealed for the 12th Annual Shorty Awards, which will be handed out virtually (due to the coronavirus pandemic) Sunday, May 3. A total of 10 new categories were added this year: Fitness, Health and Medical, Health and Wellness, Instagram Live, LinkedIn, LinkedIn Video, Pharma and Healthcare, Podcast, Sports and…
Trump Threatens TV Stations Airing PAC Ads
His campaign issued a cease-and-desist letter to TV stations running an ad from Priorities USA Action. In the ad, it references Trump using the word “hoax” in discussions of coronavirus.
Consumers See Existential Role For Brands, Say They’re Meeting It Better Than Government
New research from Edelman shows nearly two-thirds of consumers believe their countries won’t even make it through the crisis without brands playing a critical role.
March 31, 2020 – The store sold me…
The store sold me cut-rate food for my horse at an exorbitant price, then had the nerve to send me a ‘customer service’ survey. I didn’t hesitate to give them the feed back.
Developers Can Begin Integrating Snapchat Stories Into Their Apps
Developers can begin incorporating Snapchat Stories into their applications following Tuesday’s addition of App Stories to the Snap Kit tool set. Snap Inc. said App Stories will enable developers to leverage Snapchat’s technology and community of 218 million people who open the app’s camera every day in order to build a content ecosystem and drive…
GroupM Sees Paid Search, SEO Performance Improving
In an unexpected move, GroupM sees demand for SEO rapidly increasing in the coming months as brands begin working more closely with agency teams. The agency is tracking cost per clicks and conversion
rates for key advertising trends, ranging from SEO to paid search for consumer product goods, ecommerce, and retail.
rates for key advertising trends, ranging from SEO to paid search for consumer product goods, ecommerce, and retail.
The Newest US Sanctions on China’s Huawei Could Backfire
A reported ban on sales to Huawei of chips made with American equipment might intensify China’s drive to develop its own chip industry.
Savvy Distilleries Are Putting in Extra Effort to Make Their Hand Sanitizers Look Stylish
Last year, the family-owned distillery Mammoth decided to invest several thousand dollars in a professional roll printer so it could make labels at its home office in Central Lake, Mich. Mammoth runs three tasting rooms and makes a full line of rye, bourbon, vodka and gin, so it already has a standing contract with a…