Month: April 2020

“Every day is Black Friday, “according to a new study from ad-technology company SteelHouse. “Ecommerce prices are dropping fast, while purchases increase.” Big-time price discounts across many
consumer categories are a major reason, according to the study’s authors, causing much lower “average order value.”

First off, let’s be clear: Wear what you want. Your personal fashion choices shouldn’t be second guessed by others, and only assholes go around questioning whether you’ve earned the right to wear a Silver Surfer shirt or whatever. That said, it certainly never hurts to understand the context of what you’re wearing, including when you…

The National Hockey League released a social video tribute from players and teams to fans who are missing the sport during the coronavirus pandemic. We Miss Hockey is available via the league’s presences on Facebook, Instagram, Twitter and YouTube. It features players Sidney Crosby, Drew Doughty, Oliver Ekman-Larsson, Marc-Andre Fleury, Nick Foligno, Claude Giroux, Connor…

“This job is essential because people need deliveries, but it’s also essential for me because I need the money to feed my family.”

COVID-19 has wiped the calendars of experiential and live event agencies for the foreseeable future, forcing them to shift their business models. Agencies that have been able to stay afloat are working with clients on digital pivots or contact-free consumer experiences as well as brainstorming ideas for when events potentially return post-pandemic. Simultaneously, some companies…

Only a few industries, services among them, have taken a harder hit from COVID-19 than the travel industry. The U.S. Travel Association predicts 5.9 million jobs will be lost by the end of April due to declining travel. Overall, the travel industry supports 15.8 million American jobs. In a U.S. workforce of approximately 156 million,…

For many, a trip to the grocery store–formerly routine, carried out mindlessly–has become an anxiety-inducing experience due to concerns surrounding the coronavirus. Shoppers are concerned about maintaining social distance in crowded aisles and whether those cans of peas have been properly disinfected. That’s if they can find what they need, as panic buyers have left…

Actor Bill Murray returns today in a familiar role in series of vignettes on Jeep’s social channels as the brand encourages consumers to stay off the road as the days are beginning to blend together. “We understand that every day is starting to seem the same,” begins one video as an alarm clock strikes 6:00…