After a Decade as ‘Old Spice Guy,’ Isaiah Mustafa Offers Candid Career Advice

In the lengthy history of advertising, only a few actors have become virtually inseparable from the campaigns they starred in. Clara “Where’s the Beef?” Peller. Jonathan “the Most Interesting Man in the World” Goldsmith. Stephanie “Flo” Courtney. And, of course, Isaiah “Old Spice Guy” Mustafa. His luxuriant voice, svelte physique and signature swagger have been…

Gilead Gives $20 Million to Prevent Closure of LGBTQ and HIV-Prevention Nonprofits

Coinciding with Friday’s National Youth HIV and AIDS Awareness Day, pharma giant Gilead announced the creation of a new global $20 million fund to help keep struggling healthcare and LGBTQ nonprofits open. Gilead CARES (COVID-19 Acute Relief and Emergency Support) is the latest financial support initiative from the company best known for manufacturing Truvada, the…

Facebook Looks to Decloak LeadCloak via a Lawsuit

Facebook filed a lawsuit in the U.S. District Court for the Northern District of California Thursday against Basant Gajjar, alleging that he violated the social network’s terms and policies by providing cloaking software and services under the name LeadCloak that was designed to circumvent the company’s automated ad review systems and run deceptive ads on…

Facebook Begins Rolling Out Quiet Mode to Encourage Users to Take Breaks

Facebook is helping ensure that people don’t spend too much time on its platform while practicing social distancing during the coronavirus pandemic, adding Quiet Mode features to the Your Time on Facebook activity monitoring tools it introduced in August 2018. The social network confirmed last month that it had been testing Quiet Mode after it…

20+ DTC Companies Create Brands x Better, a Coalition for COVID-19 Relief

In a time when businesses across industries are facing unprecedented challenges, 27 direct-to-consumer brands have come together to do some good. Spearheaded by Rhone, a men’s lifestyle and fitness brand, the companies have launched a coalition called Brands x Better dedicated to raising money for issues and organizations related to the ongoing coronavirus pandemic. The…

Q&A: Behind Mark Read’s Plans to Protect WPP’s People, Clients and Future

More than two years into his gig as WPP’s CEO, Mark Read is now faced with the challenge of guiding the massive holding company through a global pandemic. Of all the major holding companies, WPP has perhaps been the most transparent about the steps it’s taking internally to cut costs. Last week, WPP said it…