Month: April 2020

Tips for staying active during the pandemic are one thing. But some influencers are pushing unscientific claims to sell “immunity boosting” products.

Facebook released its monthly report on coordinated inauthentic behavior for March 2020. The social network said that for March 2020, it took down a total of 180 Facebook accounts, 170 Instagram accounts, 160 pages and one group. Automated and manual detection were also used to locate and remove 206 Facebook accounts, 435 Instagram accounts, 74…

Like other businesses, the fast-casual sector is being challenged right now as public policy around COVID-19 has dining rooms closed. As of this writing, according to the National Restaurant Association, the restaurant industry as a whole may lose out on $225 billion in sales, and there could be several million job losses over the next…

Marketers facing today’s uncertainty can focus on internal initiatives like stack evaluation and data strategy, said Ana Milicevic, principal and co-founder of Sparrow Advisers. That is, of course, if they still have the budget. For many of Sparrow’s clients, it’s hard to look beyond the next few weeks. Publishers are doing anything they can to… Continue reading »

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The playbook for how to advertise during a pandemic is still being written. Coronavirus marketing fails are inevitable. Retargeting ads for out-of-stock products and tone-deaf or opportunistic messaging trail consumers on the web. “This is an unprecedented situation. You have to think deeply about what is right for your business,” said Forrester principal analyst Jim… Continue reading »

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Bustle Digital Group laid off two dozen staffers, ceased operating a publication and announced widespread pay cuts today, as the effects of the coronavirus continues to make its way through the media industry. Out of approximately 300 employees at BDG, 24 people were laid off across sectors of the company, including editorial, sales, video and…

The world’s largest ecommerce platform was deemed an essential business early on. In fact, Amazon is essential in several ways: for providing food, for transporting goods, for selling healthcare products and in the space of communications and information technology. And where there is demand, Amazon is there to supply. Two weeks ago, the retail giant…

Spotify is marking the release of Future Nostalgia, the second studio album from Grammy Award-winning pop star Dua Lipa, with the Future Nostalgia Experience. The streaming platform said the enhanced album includes exclusive video liners, custom looping visuals for each track and videos for “Don’t Start Now” and “Physical.” The album already broke three streaming…