Month: April 2020

Overall demand for consumer packaged goods has soared 13% since the pandemic began through the week of April 12, with some categories spiking even higher and some beginning to wane, a nifty new demand
index being released by IRI today finds. The aptly named “IRI CPG Demand Index” is a dynamic database providing a weekly index of actual consumer CPG demand benchmarked against actual sales for the
prior year period.

Ten percent of Americans say they have either canceled or plan to cancel their subscription video service (cable, satellite, fiber, etc.) due to COVID-19. The findings, which are part of a new study
from Havas Media are based on a nationwide study on the effects the COVID-19 pandemic are having on the media industry — for good or bad.

Instagram made a move to help nonprofits benefit from the 70% jump in people using Instagram Live over this past month by extending its Donation sticker to the livestreaming feature. To activate the Donation sticker on Instagram Live, users can tap the camera in the top-left corner of feed or swipe right, and then tap…

YouTube will introduce fact-checking panels next to dubious claims for users in the United States, the streaming service announced today. This feature has been live in India and Brazil since last year. Like all platforms that rely on user-generated content, YouTube has long grappled with misinformation, including conspiracy theories, false political messaging and harmful health…

In some job interviews, you think you’re smashing it-and then the hiring manager asks a curveball of a question that catches you unaware and knocks you off your stride. To help prepare job candidates for such a moment–and the range of questions likely to come up regardless–a new tool developed by three creatives offers a…

One of the many issues that arise when raising children is the use of booster seats in vehicles. There are clear laws and instructions regarding when a child should be using the seat. While age and weight play a role, height is the primary indicator of when a child restraint should be used. Yet, as…

While much of Omnicom CEO John Wren’s first-quarter earnings call today was spent on the impact Covid-19 has had on the agency holding company, he raised some eyebrows when he took a break from financial updates to share his feelings about the departure of former DDB Worldwide CEO Wendy Clark. Clark left Omnicom-owned DDB earlier…

An investigation by The Wall Street Journal last week found Amazon has accessed third-party seller data to inform its private label business, a practice the platform has repeatedly denied engaging in, including to Adweek. “We prohibit the use of individual sellers’ information to compete with them through our first-party offerings, including through our private-label products,”…