Month: May 2020

Nearly 20 years after the first Harry Potter movie was released, self-proclaimed Potterheads will be able to hear a voice familiar to the wizarding community. As part of a program called Harry Potter at Home, to expand the franchise and make it more accessible to those quarantined during the coronavirus pandemic, Daniel Radcliffe (the actor…

With the U.S. under widespread stay-at-home orders, publications that cover travel have had to rethink how to reach those consumers and attract ad dollars even as the category’s marketing budgets are being cut. Publishers including The New York Times, Cond? Nast Traveler (CNT) and Meredith’s Travel + Leisure have all shifted their coverage to focus…

Issues-driven media company ATTN: teamed up with the Poynter Institute’s MediaWise and Facebook on a new series of digital literacy videos aimed at younger Generation Z and millennial audiences. The first video went live on Instagram Tuesday morning, and it is focused on helping viewers distinguish between fact and fiction related to the coronavirus pandemic….

Carnival, the world’s largest cruise line, announced that it would begin to “phase in” its service in North America beginning in August, only a week after the Center for Disease Control’s (CDC) no sail order lifts for the industry. On Aug. 1, eight of Carnival’s 26 ship fleet will begin sailing out of its ports…

A year ago, if you overheard someone say “BOPIS is all the rage,” you could be forgiven for mistaking the reference for obscure 90s-era slang. But nowadays, “buy online pickup in-store” is as normal as, well, doing groceries. And it’s going to change retail advertising forever. Publicis Groupe forecast in 2019 that it would take… Continue reading »

The post Getting Down With BOPIS, The New Normal For Grocery Shopping appeared first on AdExchanger.

COVID-19 worries forced the decision, which was announced Monday after the close of stock-market trading.

NBCU CEO Jeff Shell is making major structural shifts with key senior-level management changes — with a focus on streaming and TV news platforms. Mark Lazarus will become chairman of NBCU Television
and Streaming, with responsibility for all NBC entertainment units. News operations will be headed up by Cesar Conde, who will become chairman, NBCU News Group, which will include NBC News, MSNBC and
CNBC.

Brett Edgar is leaving her post as managing director of BBH New York to join 72andSunny. This summer, Edgar will become president of 72andSunny’s New York office, a role that’s been empty since Jess Monsey left earlier this year to join Wieden + Kennedy Portland as managing director. Edgar joined BBH New York as head…